Lead Generation Specialist

Summary

Join 20four7VA as a Lead Generation Specialist VA and support a small business's lead generation efforts. This part-time, remote role requires proficiency in prospecting, cold email outreach, and LinkedIn research. You will build and maintain a sales pipeline, customize outreach, and manage communication. The ideal candidate is detail-oriented, organized, and proactive. This position offers competitive rates, weekly payments, paid time off, paid holidays, free training, and a supportive community.

Requirements

• Proven experience in lead generation, prospecting, or related roles
• Familiarity with tools like Hunter.io, LinkedIn Sales Navigator, and CRM platforms
• Knowledge of cold email best practices and tools like Mixmax or HubSpot
• Strong research and analytical skills to identify and qualify leads
• Excellent written and verbal communication skills
• Ability to work independently and meet deadlines
• Experience customizing outreach messages and following a standard operating procedure (SOP)
• APPLICATION SOFTWARE KNOWLEDGEABLE/REQUIRED: Hunter.io , MixMax, Hubspot

Responsibilities

• Perform lead generation activities, including researching potential clients using tools like Hunter.io, LinkedIn, and other prospecting platforms
• Build and maintain a database of qualified leads based on provided target criteria
• Customize and send cold outreach emails using provided templates, ensuring proper personalization where needed
• Manage LinkedIn prospecting efforts, including outreach and follow-up communication
• Utilize CRM or email marketing tools (such as Mixmax, HubSpot, or similar) for email tracking, follow-ups, and pipeline management
• Coordinate schedules and appointments using calendar tools to set up meetings with prospective clients
• Provide updates on lead generation progress, challenges, and successes during regular check-ins

Preferred Qualifications

• Background in marketing or sales is a plus
• Experience with automation tools or mail merge techniques for email campaigns

Benefits

• Competitive rates
• Weekly payments
• Annual rate increase (based on performance)
• Paid time off
• Paid holidays
• Various open roles are available
• Free training and upskilling
• Constant support and guidance from managers and mentors
• Clear schedules and guidelines
• A vibrant community always ready to support you