Marketing and Business Development

Summary

PurpleBox is hiring for a marketing and business development position to assist with various functions related to their cybersecurity and cloud computing services. The role involves managing website and marketing activities, writing blog posts, managing social media accounts, developing content strategy, creating newsletters, identifying events to attend, building prospecting lists, and managing lead/customer data.

Requirements

• Excellent writing and communication skills
• Must have experience or willing to learn WordPress for website management
• Must have a knowledge and understanding of social media platforms
• Marketing experience to promote a growing brand
• Great follow up skills
• Must be self-sufficient and motivated to deliver tasks independently. Self-starter and resourceful
• Comfortable using Microsoft Office / GoogleDocs and other office productivity applications

Responsibilities

• Manage overall website and marketing activities using technologies such as Wordpress, HubSpot, GoogleAnalytics, and more
• Write, review, edit web pages and manage overall website presence
• Write blog posts to help drive site traffic and generate awareness
• Manage social media accounts. Engage with influencers, promote content via established social media channels including Twitter, LinkedIn and Google Plus
• Assist with developing and executing content strategy
• Create & send monthly newsletter to subscribers
• Identify and plan our attendance at relevant events
• Build prospecting lists of businesses PurpleBox can contact
• Identify correct contacts within businesses to engage with
• Manage lead/customer data via CRM