New America is hiring a
Media Relations Manager in United States

Summary

New America is seeking a Media Relations Manager to build and execute a media strategy, manage earned media outreach, and develop project-specific plans. The role requires 4+ years of experience in media relations, strong relationships with journalists, and proficiency in using Cision or similar tools. Washington, DC-based candidates are preferred but remote situations will be considered.

Requirements

• Candidates for this position should have 4+ years of experience in media relations/communications/journalism
• Proven, hands-on experience pitching and placing stories in media

Responsibilities

• Support development, and management of, a strategic and proactive earned media outreach plan for New America
• Build and nurture strong working relationships with reporters and editors
• Field media requests from journalists
• Serve as an on-the-record spokesperson and primary respondent to media on behalf of New America
• Research and maintain press lists, spanning New America’s areas of focus
• Develop project-specific media outreach plans to promote New America’s research and subject matter experts to reporters
• Assist subject matter experts in publishing op-eds in external outlets by crafting pitches and identifying opportunities for strategic placement
• Coordinate timely responses to media with leadership, staff, fellows, and other colleagues, offering counsel and ensuring accuracy, consistency, and tone of messages are in alignment with content strategy and organizational guidelines
• Serve as the media lead for New America’s Central Communications team, providing guidance and coaching to communications team members and helping to shepherd and inform the organizations’ broader communications strategy
• Support the drafting of external and internal communications on behalf of New America executives as needed
• Advise senior leadership on communications related to media as needed
• Develop and conduct media training workshops to build capacity of staff, providing group and individual coaching sessions
• Support risk assessment and crisis communications response planning, and support engagement with media in those situations as needed

Preferred Qualifications

• Existing relationships with journalists, media partners, and producers is a plus
• Understanding of the media landscape in Washington, DC, nationally, and New America’s areas of focus
• Prior experience using Cision, Meltwater, or other media monitoring service
• Prior experience using Salesforce, or another CRM, is a plus

Benefits

• Health care, dental, and vision coverage
• Generous retirement plan
• Observes all federal holidays
• 20 days of paid time off (combined vacation and sick days) in your first year of employment and 30 days of paid time off in subsequent years
• 12 weeks of paid parental leave
• An office-wide closure between Christmas and New Year