Paid Search Strategist

Summary

Join QRY, a media-buying agency specializing in scaling e-commerce brands, as a Paid Search Strategist. You will be responsible for developing, implementing, and optimizing paid search campaigns across multiple clients. This role requires hands-on paid search or SEM experience in an agency environment, strong analytical skills, and excellent communication. Ideally, you will possess a bachelor's degree in a related field. QRY offers a competitive salary, quarterly bonuses, remote work flexibility, unlimited PTO, comprehensive healthcare, a 401k program, professional development opportunities, and various team-building activities.

Requirements

• Have successful hands-on paid search or SEM experience in an agency environment
• Have a bachelor's degree in marketing, science, or in a related field
• Be an analytical thinker with experience turning complex data into digestible reports, seeing the big picture, and breaking it down into an actionable plan that gets results
• Possess top-notch communication skills and the ability to communicate with senior stakeholders effectively and efficiently
• Be a master of time management, able to juggle multiple tasks effectively
• Understand the importance of a clean and quiet work environment suitable for video conferencing and respect digital etiquette to ensure smooth virtual collaboration

Responsibilities

• Plan, book, and optimize paid search campaigns (i.e. Google AdWords, Youtube, Bing Ads, Amazon, etc) for 5-8 clients, utilizing available search planning tools to develop search plans
• Strategize and implement A/B experiments to test keywords, bid strategies, ad copy, landing pages, offers, etc
• Advise on paid search strategies, rationales and plans to meet client goals
• Keep current on the latest trends in search, social media, mobile marketing, tracking and tagging, behavioral marketing, retargeting & addressability
• Manage the channel's monthly reporting and strategy sessions with the client, owning overall communication for all channel initiatives
• Scope, develop, and manage channel initiatives to consistently hit the goals for channels across all clients
• Act as a strategic advisor and recommend strategic pivots to increase the channel's performance
• Present reports to clients highlighting the performance of your channels, how it assisted other channels in the funnel, how it affects the client's business, and recommended next steps
• Complete a monthly forecast for respective channels based on budget and/or revenue goals
• Collaborate with the other media and creative agency team members to ensure creative specifications of negotiated plans are met
• Consistently identify cross-channel strategies / collaborations with clients to improve performance
• Effectively communicate with clients on teams' capabilities and opportunities and proactively offer solutions for ad hoc issues

Preferred Qualifications

• Have a genuine passion for learning and stay updated with the latest trends in digital advertising and marketing
• Be excited by the e-commerce, advertising, and agency space and eager to make an impact within them
• Be a creative problem solver, ready to jump in and troubleshoot with creative solutions

Benefits

• Competitive salary ranging from $70,000.00 - $85,000.00 per year, based on experience
• Quarterly bonuses tied to company revenue
• USA remote flexibility
• Unlimited PTO policy (at least 14 days annually) and 14 paid company holidays
• Comprehensive health, dental, and vision insurance, fully covered for employees
• $100 monthly budget for wellbeing (i.e. gym memberships, coworking day pass, etc.)
• 401k program with a company match
• Investment to L&D, growth opportunities, and tools such as our Learning & Development Philosophy + Policy, role matrices, and skill assessments
• Latest Macbook Pro and a one-time $500 stipend to set up your at-home workspace
• Annual team retreats, weekly Coffee Chats, and monthly Happy Hours