Remote Paid Social Associate Manager

Summary

Join Wpromote as a sharp Social Media Associate Manager to help manage scalable direct-response Facebook advertising campaigns for exciting clients.

Requirements

• 2 years of experience working in paid media advertising comprising of media planning/buying and/or paid social within an agency/client environment
• Two or four year degree in business, marketing, or related discipline
• Experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms (Meta, Snap, TikTok, Reddit, Twitter, Pinterest, etc)
• Strong knowledge of Facebook Ads Manager
• Familiarity with Google Analytics
• Facebook Blueprint Certification preferred
• Solid knowledge of MS Excel and Powerpoint applications, Google work products, and other common business tools
• Slack and Asana a plus

Responsibilities

• Fully managing paid social campaign set-ups, ad builds, ad trafficking, and QA across all major social platforms (Facebook, Instagram, Pinterest, LinkedIn, Snapchat, TikTok, Reddit)
• Presenting reporting insights to internal stakeholders and clients
• Analyzing and reporting on relevant social media KPIs that help inform next step recommendations
• Analyzing creative on a regular reporting cadence, surfacing insights, and developing recommendations for creative iteration and testing
• Researching new audiences, ad units, and platforms for expansion and media diversification
• Responsibly pacing client budgets to hit daily, weekly, and monthly targets that align client media plans
• Collaborating with internal teams to create a social media strategy that integrates with other digital media channels (email, PR, SEO, paid search, content marketing, etc.)
• Ideating and writing impactful ad copy that is tailored to each client and adheres to their specific guidelines for brand voice
• Staying on top of the latest social media trends, social platform education, and client industries and presenting these findings in department meetings and to clients

Benefits

• Half-day Fridays year round
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass Credits and more!