Associate Manager, Digital Marketing

Summary

Join our team as an Associate Manager of Digital Marketing! Lead and mentor a team of 10-15 members managing social ad campaigns for 4000+ customers in the US market. You will be responsible for social media ad management, content creation, hashtag strategy, campaign analysis, and team leadership. The ideal candidate has 7+ years of experience in digital marketing, with at least 5 years in social ads and 2 years handling US market campaigns. A Bachelor's degree in a related field is preferred. We offer opportunities for leadership growth, professional development, and exposure to the US market within a supportive team environment.

Requirements

• Minimum of job experience of 7+ years with the latest 5+ years in social ads of experience in digital marketing and the recent 2+ years handling campaigns for the US market
• Proven experience in managing a team of 10+ members
• Expertise in social media ad platforms (e.g., Facebook Ads Manager, Instagram Ads, Google Ad Manager)
• Creating Post Content for customers
• Copywriting specialist
• Proficient in hashtag strategy and content optimization
• Capable to manage ~4000 customers base per month on various platforms
• Proven leadership and team management skills, with experience in developing and managing high-performing teams
• Data-driven mindset with working knowledge in ad analytics to interpret metrics and optimize campaigns
• Up-to-date knowledge of digital marketing trends and US market-specific dynamics
• Excellent communication and interpersonal skills, strong leadership capabilities, and the ability to work effectively in a remote environment
• Proficient in digital collaboration tools (like Zoom, Slack, Google Workspace) and marketing tools

Responsibilities

• Strategize, execute, and oversee paid social media campaigns across platforms such as Facebook, Instagram & Google Ads to drive engagement, brand visibility, and conversions
• Create social media content for various customers based on the customer implementation guidelines, Brand guide and Industry
• Leverage and optimize hashtag usage across social media platforms to increase reach and engagement
• Manage, mentor, and motivate a team of 10-15 members, setting clear performance goals, offering feedback, and fostering professional growth
• Analyze campaign performance metrics, prepare detailed reports, and provide insights for ongoing optimization to maximize ROI
• Stay informed on the latest trends in digital marketing, platform updates, competitor activities, and US market shifts
• Work closely with cross-functional teams, including SEO team, designers, and developers, to ensure consistent messaging and brand alignment across digital channels
• Identify opportunities to streamline workflows, improve processes, and enhance team efficiency to drive better results

Preferred Qualifications

Bachelor’s degree in Marketing, Business, Digital Media, Mass Communication, Journalism or a related field

Benefits

• Opportunity to develop leadership skills in a growing digital marketing environment
• Join a supportive, innovative team that values creativity and collaboration
• Opportunities for career growth and skill development within a fast-paced company
• Exposure to the US market