Principal Programs and Strategy Manager

Summary

Join Twilio as a Principal Programs and Strategy Manager to help shape the future of communications. This role requires forging relationships with cross-functional teams, establishing processes, fostering innovation, and driving accountability across strategic initiatives. You will collaborate with marketing, GTM strategy, and sales leaders to ensure successful execution of integrated marketing efforts. The position involves establishing best practices, prioritizing initiatives, and improving cross-team communication. You will also be responsible for identifying and mitigating risks, developing relationships, and designing scalable feedback loops. This remote role, based in the USA, reports to the Director of Campaigns Marketing.

Requirements

• 10+ years of experience in project management, strategy or marketing campaigns
• Exceptional communication and presentation skills, both verbal and written, with the ability to influence and establish credibility upwards and cross-functionally to drive collaborative decision making, alignment, expectations and success
• Expert program management skills and ability to use data and research to guide decision-making and resource allocation
• Deep understanding of GTM metrics and measurements and related tactics
• Experience running multiple concurrent projects and programs across cross-functional teams
• A champion for fostering a culture of trust through feedback, communication, and transparency

Responsibilities

• Establish best practices and processes, foster a culture of innovation, and serve as the owner for strategic workstreams led by the marketing organization
• Collaborate closely with cross-functional teams to define, prioritize, identify the necessary resources and budgets to execute on strategic marketing initiatives, ensuring alignment with business objectives, and successfully delivering and driving continuous improvement across marketing programs and processes
• Increase collaboration and communication across functions and improve visibility into cross-team dependencies. Anticipate change and own the tracking, coordination and communication streams to ensure success
• Engage the right stakeholders, drive process adoption and create scalable and repeatable programs. Identify, own, escalate and communicate risk in programs early and proactively suggest solutions to mitigate and resolve
• Develop close cross-functional relationships to ensure teams work together and are bought into outcomes. Create timelines and cadences to ensure realistic execution
• Influence stakeholders (including Sales, Ops, and marketing leadership) outside your direct area of responsibility to ensure smooth program delivery. Identify and make recommendations for new program opportunities based on your knowledge of what’s going on across the organization
• Design a durable, scalable feedback loop across marketing and sales to ensure enablement and engagement with marketing tactics, and helping to identify coverage gaps and proposing solutions to ensure effective follow up, conversion and ROI
• Identify root causes to ongoing issues, implementing new efficient processes and make high-value improvements to existing processes that impact multiple teams

Preferred Qualifications

• Experience developing processes and workflows with a passion for efficiency
• Demonstrated ability to influence stakeholders at all levels
• A curiosity for or experience with leveraging AI to scale impact

Benefits

• Competitive pay
• Generous time-off
• Ample parental and wellness leave
• Healthcare
• A retirement savings program