Programmatic Specialist

Leadtech Group
Summary
Join Leadtech as a Programmatic Specialist and lead user acquisition and monetization strategies through key DSP and Ad Network partners, scaling our app portfolio globally. Leverage data and analytics to identify strategic revenue-increasing opportunities. Collaborate with SEM and Paid Social teams to coordinate new launches and align user acquisition strategies. Responsibilities include managing digital display campaigns across programmatic channels, optimizing campaigns for maximum ROAS, identifying media buying opportunities, collaborating with Product and Data teams, preparing performance reports, generating new audiences using DMPs, and staying updated on the AdTech ecosystem. Leadtech offers growth and career development, work-life balance with flexible schedules and remote options, comprehensive benefits including competitive salary, health insurance, and vacation time, and unique perks like a Barcelona office with amenities.
Requirements
- 2+ years in programmatic experience (Publisher, Agency and/or DSP/SSP), preferably with iOS/Android apps
- Proven experience and deep understanding of working with SKAdNetwork for iOS user acquisition campaigns
- Strong ability to work with large datasets and performance metrics, with focus on LTV and the impact of user quality on overall performance
- Comfortable working with large budgets
- Fluency with MS Office (Excel, PowerPoint, Word, Outlook) and BI tools (Looker, Tableau, Power BI etc)
- Demonstrate a strong ability to communicate effectively with both internal and external partners
- Must be able to operate effectively in a fast paced, dynamic, ever evolving space where technologies and methodologies of measurement change often and rapidly
- Capability to work proactively under pressure, understand company's needs and build strong relationships with DSPs and partners
Responsibilities
- Set up and manage a variety of digital display campaigns for iOS and Android apps across multiple programmatic channels—including ad networks, exchanges, trading desks, and DSPs—ensuring reach, efficiency, and scale while meeting performance KPIs
- Driving continuous campaign optimization to maximize ROAS
- Identify online media buying opportunities by growing current relationships as well as locating new partners
- Work closely with the Product and Data teams to ensure alignment with the company’s overall objectives
- Prepare performance reports detailing delivery and performance of the campaigns
- Generate new audiences using DMPs in order to better target customers
- Stay up to date with the AdTech ecosystem and the app business to apply innovative solutions
Benefits
- Growth and career development
- At Leadtech, we prioritize your growth. Enjoy a flexible career path with personalized internal training and an annual budget for external learning opportunities
- Work-Life balance
- Benefit from a flexible schedule with flextime (7 - 9:30 a.m. start, 3:30 - 6 p.m. end) and the option of working full remote or from our Barcelona office. Enjoy free Friday afternoons with a 7-hour workday, plus a 35-hour workweek in July and August so you can savor summer!
- Comprehensive benefits
- Competitive salary, full-time permanent contract, and top-tier private health insurance (including dental and psychological services)
- 25 days of vacation plus your birthday off, with flexible vacation options—no blackout days!
- Unique Perks
- If you wish to come, in our office in Barcelona you’ll find it coplete with free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean views
- Additional benefits include ticket restaurant and nursery vouchers, paid directly from your gross salary
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