Remote Senior GTM Strategist

Summary

Join us at HubSpot as a Senior GTM Strategist to shape and execute our efficiency between Sales and Marketing. You will be instrumental in improving how we prioritize and manage leads to drive higher revenue outcomes, working closely with Marketing, Sales, Revenue Operations, and Product teams.

Requirements

• Strong project management skills
• Experience executing cross-functional initiatives that align teams across Sales, Marketing, and Operations
• Deep understanding of CRM systems and best practices
• Data-driven mindset with ability to do lightweight data analysis for the sake of creating clear recommendations to the business
• Creative problem-solving skills, identifying innovative ways to improve processes and outcomes
• Ability to take ownership of work and operate autonomously, driving initiatives forward even in the face of ambiguity
• Excellent communication skills, able to distill complex information into clear and actionable recommendations for stakeholders

Responsibilities

• Design strategies to prioritize demand based on potential revenue
• Define and refine processes to improve the Sales rep experience, simplifying how they prioritize and work with leads to maximize productivity
• Develop key performance indicators (KPIs) that measure lead quality and ensure Marketing is accountable for volume and quality, while Sales focuses on effective engagement and conversion
• Drive improvements in the lead prospecting process by implementing strategies to surface and prioritize the best opportunities for sales teams
• Collaborate with Marketing to align demand acquisition tactics, ensuring that they generate leads that are well-matched to our Sales team’s needs and capacity
• Continuously analyze data and use insights to recommend and implement improvements to the way leads are prioritized, routed, and worked

Benefits

• Cash compensation range: 118,500-154,000-189,600 USD Annually
• On-target commission for employees in eligible roles
• Annual bonus targets under HubSpot’s bonus plan for eligible roles
• Eligibility to participate in HubSpot’s equity plan to receive restricted stock units (RSUs)
• Overtime pay