Remote Senior Account-Based Marketing Strategist
Grammarly
💵 $139k-$212k
📍Remote - United States
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Job highlights
Summary
Join Grammarly's Revenue Marketing team as a Senior Account-Based Marketing Strategist to drive expansion strategy and execution for assigned Key Accounts.
Requirements
- Has 10+ years of relevant experience in B2B SaaS marketing and GTM functions, including 3+ years in a focused ABM role
- Demonstrated ability to develop and execute successful ABM campaigns that drive measurable business impact
- Experience should highlight successful campaigns targeted at large Enterprise key accounts, demonstrating both creativity and effectiveness
- Excellent analytics skills, including experience with CRM (Salesforce), ABM (6sense), and marketing automation tools
- Demonstrated ability to work closely with account executives, fostering a culture of collaboration between marketing and sales departments to ensure alignment on target accounts and objectives
- Outstanding communication and interpersonal skills, capable of building strong relationships with both internal teams and external clients
- Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable
- Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust
- Is able to meet in person for their team’s scheduled collaboration weeks, traveling if necessary to the hub where their team is based
Responsibilities
- Be responsible for campaign strategy and execution that delivers expansion pipeline and revenue for assigned key accounts
- Deliver bespoke experiences, messaging, and product influence that unlock CXO and buying team engagement
- Work closely with the sales team to uncover pain points and opportunities for key accounts and tailor marketing strategies to meet those needs
- Collaborate with the content and creative teams to develop personalized marketing materials and content for each account/segment
- Leverage data to measure campaign effectiveness, making data-driven decisions to optimize future ABM efforts
- Stay abreast of ABM best practices and emerging technologies, implementing new tools and strategies as appropriate
Benefits
- Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
- Disability and life insurance options
- 401(k) and RRSP matching
- Paid parental leave
- 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and unlimited sick days
- Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
- Annual professional development budget and opportunities
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