Remote Senior SEO Specialist

Summary

Join NerdWallet's best-in-class SEO program as a Senior SEO Specialist to drive organic growth and support our Lending verticals. This role offers an exciting opportunity to define, optimize, and scale our SEO efforts, contributing to NerdWallet's growth.

Requirements

• Understanding or expertise in SEO and SEO tools
• 5+ years of work experience in growth marketing, strategy consulting, or business operations at a high growth B2C or B2B company
• Proven track record of delivering business outcomes and/or products that move the needle on company metrics
• Experience working with Editorial Content teams to improve channel distribution
• Ability to interface with and present to manager and senior executive level leaders autonomously
• Experience in local SEO at scale (100+ locations) or you have worked on an enterprise website with over 50k pages
• Proven expertise in SEO strategies and implementation
• Extensive experience in SEO for B2B marketing, including strategy development and execution
• Experience in SEO/CRO/Omni-channel marketing at startups a plus
• Working knowledge of SQL

Responsibilities

• Own forecast updates for traffic model and communicate assumptions behind changes, plus risks and opportunities
• Identify strategic opportunities to grow organic traffic across our business
• Define and establish KPIs and goals
• Own and execute a content roadmap designed to optimally capture and convert organic traffic in a way that balances business priorities and user needs
• Track and anticipate competitor activity and industry trends
• Reinforce and improve SEO Moat and performance on priority pages
• Own strategy and testing for website ads that drive priority engagement metrics across site
• Monitor competitive landscape across owned verticals and identify opportunities for competitive advantages and/or matching tactics
• Develop dashboards, monitor performance and contextualize the data to form actionable insights that drive results

Benefits

• Industry-leading medical, dental, and vision health care plans for employees and their dependents
• Rejuvenation Policy – Vacation Time Off + 11 holidays + 4 Mental Health Days Off
• New Parent Leave for employees with a newborn child or a child placed with them for adoption or foster care
• Mental health support
• Paid sabbatical for Nerds to recharge, gain knowledge and pursue their interests
• Health and Dependent Care FSA and HSA Plan with monthly NerdWallet contribution
• Monthly Wellness Stipend, Cell Phone Stipend, and Wifi Stipend
• Work from home equipment stipend and co-working space subsidy
• 401K with company match
• Disability and Life Insurance with employer-paid premiums