Remote Senior Account Planner

Summary

The job is for a marketing strategist at Nebo, a human-centered agency that values professional growth and employee care. The role involves creating strategies for clients, collaborating with internal teams, staying updated with emerging trends, and assisting with new business pitches. Remote or hybrid work options are available.

Requirements

• 5+ years of marketing experience
• 3+ years of experience setting strategy in the digital field
• Passionate about big ideas and the creative process
• Experience working with data and analytics tools to create actionable insights (Google Analytics, Google Data Studio, Tableau, social listening tools, etc.)
• Experience in campaign concepting and brand strategy
• Ability to conduct and interpret primary and secondary research and use this data to glean insights, developing user personas, customer journeys and communications plans
• Data first-mentality – experience leveraging both qualitative and quantitative data as much as possible to back recommendations and tell compelling stories

Responsibilities

• Inspire a diverse range of clients with a vision for their digital strategy and marketing campaigns
• Develop strong, trusting relationships with project stakeholders
• Lead the discovery process to uncover consumer, customer, competitive and client insights
• Write clear creative briefs and facilitate brainstorms and working sessions among key stakeholders
• Clearly and persuasively communicate strategic priority recommendations to internal and external audiences
• Collaborate with internal teams and ensure key deliverables carry forth the strategic vision
• Identify business goals and develop measurable KPIs to track the progress of initiatives
• Assist with new business pitches; conducting research, creating statements of work and client presentations
• Request vendor proposals based upon specific technological and research plan requirements, analyze proposals and make recommendations to key stakeholders
• Stay ahead of the latest emerging trends and industry developments for websites, devices, social, search, VR/AR, display, etc. and be an active participant in cross-departmental knowledge sharing
• Help improve Nebo’s internal practices to increase efficiency and results

Benefits

• Hybrid in-office/remote work or fully remote work options designed to fit your needs
• Unlimited PTO
• Free attendance to local marketing events