Senior Analyst

Tripadvisor
Summary
Join Tripadvisor's world-class Search Marketing team as a Senior Analyst and play a key role in driving growth in the non-Hotels SEM program. This remote position offers the opportunity to work cross-functionally with engineers, data scientists, and publishers. You will manage large-scale SEM campaigns, conduct data analysis to identify growth opportunities, and lead A/B testing. The ideal candidate is a data-savvy paid marketing professional with 4+ years of experience and strong analytical and communication skills. Tripadvisor offers a competitive salary, performance bonuses, and various benefits including health insurance, paid time off, and professional development opportunities.
Requirements
- 4+ years of experience working as a paid marketing analyst (large scale, global SEM experience preferred)
- Problem solver who enjoys analyzing large amounts of data and is results driven
- Ability to run and interpret tests β for example ad testing, A/B or multivariate
- Analytical and detail oriented, able to produce actionable insights
- Highly organized and a self-starter
- Strong communication skills both verbally and in presenting data
- Prior knowledge of SQL/Tableau
Responsibilities
- Work cross-functionally with internal GTM team to quickly build, launch and optimize campaigns to drive targeted and qualified traffic
- Manage large, global SEM campaigns in growth areas
- Lead data analysis, identify profit/growth opportunities, and uncover actionable insights
- Collaborate with data scientists and engineers to improve tools and automate processes
- Design, conduct, analyze, and report on A/B tests for different business functions
- Partner with external publishers (Google, Microsoft etc.) and stay abreast of the latest developments in Performance Marketing
Preferred Qualifications
Other relevant skills include: Google Ads, Bing Ads, working cross-functionally (particularly with technical teams)
Benefits
- Flexible activity-based working fostered collaboration and productivity
- Inclusive global travelers community welcoming diverse perspectives
- Competitive salary package including performance bonuses
- Development programs, managerial courses, and learning series
- Health insurance covers medical, dental, and vision for families (varies by country)
- Lifestyle Reimbursement Benefit for personal travel, and physical, mental, and financial wellness
- Several paid time off programs, including time to bond with new children and care for family members. Paid public holidays, and year-end office shutdown
- Employee assistance program for short-term counseling and free Calm app subscription
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