Senior Analyst

Summary

Join Tripadvisor's world-class Search Marketing team as a Senior Analyst and play a key role in driving growth in emerging channels. This remote position focuses on non-Hotels SEM program development, but offers exposure to broader team functions and cross-channel initiatives. You will leverage data to conduct analysis, identify growth opportunities, and manage A/B tests from design to optimization at scale. Collaborate with engineers, data scientists, and publishers to drive incremental profit and achieve operational excellence. This role requires a data-savvy paid marketing professional with 4+ years of experience and strong analytical and communication skills. Tripadvisor offers a competitive salary, performance bonuses, and various benefits.

Requirements

• 4+ years of experience working as a paid marketing analyst (large scale, global SEM experience preferred)
• Problem solver who enjoys analyzing large amounts of data and is results driven
• Ability to run and interpret tests – for example ad testing, A/B or multivariate
• Analytical and detail oriented, able to produce actionable insights
• Highly organized and a self-starter
• Strong communication skills both verbally and in presenting data
• Other relevant skills include: Google Ads, Bing Ads, working cross-functionally (particularly with technical teams)
• Prior knowledge of SQL/Tableau

Responsibilities

• Work cross-functionally with internal GTM team to quickly build, launch and optimize campaigns to drive targeted and qualified traffic
• Manage large, global SEM campaigns in growth areas
• Lead data analysis, identify profit/growth opportunities, and uncover actionable insights
• Collaborate with data scientists and engineers to improve tools and automate processes
• Design, conduct, analyze, and report on A/B tests for different business functions
• Partner with external publishers (Google, Microsoft etc.) and stay abreast of the latest developments in Performance Marketing

Benefits

• Flexible activity-based working fostered collaboration and productivity
• Inclusive global travelers community welcoming diverse perspectives
• Competitive salary package including performance bonuses
• Development programs, managerial courses, and learning series
• Health insurance covers medical, dental, and vision for families (varies by country)
• Lifestyle Reimbursement Benefit for personal travel, and physical, mental, and financial wellness
• Several paid time off programs, including time to bond with new children and care for family members. Paid public holidays, and year-end office shutdown
• Employee assistance program for short-term counseling and free Calm app subscription