Senior Brand Platform Consultant

Summary

Join LTK as a Senior Brand Platform Consultant and collaborate with agencies, clients, and influencers to plan, execute, and measure marketing campaigns. You will leverage data to optimize influencer strategies, negotiate campaign obligations, and master LTK's proprietary platforms. Responsibilities include creating client reports, communicating campaign updates, and collaborating on new marketing initiatives. This role requires strong communication, presentation, and problem-solving skills, along with experience in social marketing and data analysis. The ideal candidate is a team player, adaptable, and dedicated to operational excellence. LTK offers a remote-first environment, competitive compensation, and benefits including 401k matching, health insurance, paid parental leave, and flexible PTO.

Requirements

• Minimum 3+ years of full-time work experience in social marketing, marketing agency and/or marketing operations, campaign management, account coordinating, or related field
• At least 2 years of experience utilizing/manipulating numbers and data to derive insights. Strong proficiency with advanced MS Excel required
• Strong communication skills, particularly in professional email and telephone communication
• Presentation skills required
• Superior organizational & project management skills, ability to meet deadlines, and attention to detail to routinely produce zero-defect work
• Superior social media background with experience in multiple platforms including Facebook, Instagram, Twitter, YouTube, TikTok, and blog postings
• Superior problem-solving skills and solution-oriented mindset
• Ideal team player attitude and proven ability to work with team members across business functions
• Ability to work independently and guide peer groups when necessary
• Willingness to take on a variety of tasks whether mundane or exciting to achieve desired outcomes
• Ability to leverage knowledge of prior influencer marketing experience to achieve desired results
• Change champion enthusiastic about continuous improvement
• Minimal travel may be required for this
• A mindset focused on seizing opportunities and moving with urgency
• Dedication to fierce prioritization and operational excellence
• Adaptability to a dynamic, fast-moving environment
• A growth mindset and openness to feedback
• College graduate
• Proficiency with general office software (Excel, Keynote, Word, Google Docs, Google Apps)

Responsibilities

• Campaign planning, execution, and tracking & measurement
• Utilize multiple data sources to compile strategic influencer casting lists to achieve client set goals
• Work with clients to plan influencer strategy and optimize spend to produce optimal outcome within budgetary constraints
• Conduct outreach to and negotiate with influencers and agencies around campaign obligations and ensure follow through
• Learn, understand, and master LTK’s proprietary platforms
• Evaluate and approve integrated social marketing campaigns with the aim of acquiring and retaining customers
• Maintain regular measurement of campaign ROIs while keeping external and internal campaign tracking and reporting documents up to date
• Create client-facing professional reporting documents and be able to walk clients through platform reporting
• Routine communication and campaign updates to sales, account managers, and clients
• Collaborate with team members on new ideas, directions, and tools for marketing and communications
• Lead projects to improve performance of Operations department within a specialized vertical or key account
• Lead quarterly trainings for junior team members on beneficial practices for the growth of the department
• Assist and mentor junior members of the team
• Keep abreast of current trends in marketing and relevant social platforms

Benefits

• The opportunity to be part of the leading global company in creator commerce
• A remote-first, productivity-first environment
• Competitive compensation and benefits package to meet the needs of you and your family
• 401(k) with LTK company matching
• Medical Insurance, Vision Insurance, Dental Insurance
• Paid Maternity Leave and Paid Paternity Leave
• Summer Fridays and Flexible PTO