Senior Designer

Summary

Join Wayfinder, a leading future-readiness curriculum company, as a Senior Designer to lead the development of exceptional design work. You will drive creative across marketing and product teams, bringing the brand to life through various mediums. This cross-functional role requires seamless shifting between big-picture vision and hands-on execution, collaborating with multiple teams. The ideal candidate possesses strong design fundamentals, experience in education or EdTech, and a proven track record of creating high-quality work across various formats. You will ensure visual consistency, manage a library of assets, and collaborate with stakeholders to meet real-world needs. The role reports to the Chief Product Officer and involves working with marketing, content, and engineering teams.

Requirements

• 5+ years of relevant design experience, ideally in the education or EdTech space
• A portfolio that demonstrates a strong command of design fundamentals and creative problem-solving
• A proven track record of creating high-quality work across multiple formats and platforms including print, web, social, and events
• Experience collaborating with cross-functional teams— designers, marketers, engineers, and subject matter experts—to deliver intuitive, cohesive design solutions
• Comfort with design thinking and human-centered design methods
• Experience working directly with stakeholders and incorporating feedback into iterative design
• Strong communication skills and the ability to present ideas clearly— visually, verbally, and in writing
• Outstanding organizational and time-management skills in fast-paced environments
• A proactive, entrepreneurial mindset with a bias toward action
• Demonstrated success managing tiered review lanes and template-first enablement for a startup or similarly high-momentum organization
• Proficiency in design tools including Adobe Creative Cloud (especially InDesign, Illustrator, Photoshop), Google Slides, Canva, Figma, and Webflow
• Fluency in written and spoken English

Responsibilities

• Develop compelling creative concepts and visual assets that drive Wayfinder’s product and marketing efforts forward
• Maintain visual consistency across departments and channels by owning and evolving our brand guidelines and managing a robust library of visual assets
• Collaborate with the marketing team to create high-impact materials that support lead generation and sales, including landing pages, print collateral, trade booths, promotional videos, social media content, and more
• Enable Marketing self‑service via a maintained library of templates (Canva, Google Slides, etc.) and clear usage guidance
• Oversee the design, UX, and ongoing web development of Wayfinder’s public website and collaborate with Marketing to ensure it stays up-to-date
• Partner with the content team to design engaging, educator-friendly resources such as student workbooks, slide decks, toolkits, and video content
• Contribute visual design expertise to our digital product, supporting in-app experiences as needed
• Ensure all visual communication is aligned with the needs of our diverse audience: students, educators, school staff, and district leaders
• Collaborate with the Creative Director and Chief Product Officer to refine and evolve Wayfinder’s visual identity over time
• Periodically engage directly with customers to inform design decisions that meet real-world needs

Preferred Qualifications

• A degree in graphic design, advertising, marketing, product design, or a related discipline
• Prior experience designing for educational technology products or audiences

Benefits

• Stock: Ownership in a fast-growing venture-backed company
• 401k: We care about your ability to save for your future
• Family Focus: Parental leave and flexibility for families
• Time Off: Flexible vacation policy to encourage people to get out and see the world
• Healthcare: Medical, dental, and vision policies
• Goodies: Whatever hardware and software you need to get the job done
• Team Fun: Regularly scheduled events, annual retreat, and celebrations
• Learning: Learning & Development Opportunities to grow your skills and career
• Great team: Working with fun, hard-working, kind people committed to making a difference!
• Flexible culture: We are results-focused. We don’t work at the office every day