Senior Fundraising Strategist

Summary

Join Mozilla Foundation's Development team as a Senior Fundraising Strategist to engage supporters and meet grassroots fundraising goals. Develop and implement engaging fundraising campaigns, write compelling content for various channels, and analyze results to optimize the program. You will pitch ideas to grow the donor base, move donors up the engagement ladder, and re-engage lapsed donors. The role involves A/B testing and optimization, research of industry trends, and collaboration with cross-functional teams. You'll contribute to supporter mobilization efforts and refine processes for a best-in-class supporter experience. This role reports to the Manager, Grassroots Fundraising.

Requirements

• At least 5 years of digital fundraising experience or working in digital campaigning; experience working in nonprofits with internet rights or consumer rights organizations preferred
• Excellent email writing skills and the proven ability to empower supporters to take action
• Experience writing emails for a diverse, global, large scale (1+ million subscribers) email list
• Demonstrated ability to develop successful online donor recruitment strategies based on donor data and insights, fundraising trends within the nonprofit sector, and organizational priorities and plans
• Demonstrated ability to conduct research and analysis on a range of complex technical and political issues, and turn these issues into fundraising opportunities
• Strong analytical, oral, written, and social communications skills in English (equivalent to ILR 4)
• Strong familiarity with CRM and campaigning tools (e.g. Salesforce, Campaign Monitor, ActionKit)
• Experience in managing larger cross-team projects, specifically including technical staff
• A self-starter and great teammate who adheres to schedules and timelines while focusing on details and process
• Experience working successfully in a remote capacity with a team that is geographically dispersed

Responsibilities

• Develop engaging fundraising campaigns in line with Mozilla’s mission
• Pitch ideas to engage our global community with the goal of growing our grassroots donor base
• Support the planning and execution of our end-of-year fundraising strategy
• Move one-time and recurring donors up the ladder of engagement, encouraging them to increase their level of support
• Re-engage lapsed donors to ask them to renew their support
• Identify A/B testing priorities and design testing plans across a number of fundraising channels
• Analyze results and engagement metrics to build upon past success and optimize the fundraising program
• Research trends and best practices in the nonprofit sector in order to refine Mozilla’s grassroots fundraising and mobilization efforts
• Write compelling fundraising content to deliver to our community across channels such as email, website, and more
• Work within the Development team and across teams to develop fundraising content that is aligned with our advocacy campaigning efforts
• Convey technical subject matter in conversational and nuanced language – clearly detailing information in a way that is accessible to Mozilla’s supporters
• Develop creative and automated email campaigns for donors to further their engagement with Mozilla and increase their level of giving
• Prepare experiment write-ups to summarize A/B test variations, methodology, hypothesis, results, statistical significance, conclusion, and next steps
• Support non-fundraising initiatives to mobilize Mozilla’s global community
• Collaborate within the Development team and with the Tech Platforms team on projects to deliver a more personalized experience for donors
• Contribute to the email calendaring process and assist with QA of emails
• Find opportunities to refine processes and practices to provide a best-in-class experience for supporters

Preferred Qualifications

• Excellent written and verbal communication skills to navigate cross-organizationally, articulate needs and solve problems
• Excellent data analysis skills to inform fundraising strategies
• Project management skills
• Organizational, collaboration, and time management skills
• English copywriting skills that adopt Mozilla’s voice and tone, connect donors with the Mozilla Foundation’s work and motivate Mozilla's community to donate
• Commitment to continuous improvement and learning
• High level of cultural competence and ability to work across cultures
• Commitment to principles of diversity, equity and inclusion
• Dedication to the Mozilla Manifesto and the Mozilla Foundation mission to protect and ensure an open and accessible internet for all

Benefits

• Private Medical Insurance
• Extended Sick Leave
• Global Employee Assistance Program (EAP)
• Retirement Plan contributions
• Paid Time Off: 20 days annual leave + sick days and your birthday
• Company Holidays + Shutdown
• Wellness budget
• Professional Development budget
• Top up program for Pregnancy and Parental leaves