Senior Manager, Community & Product Communications

Vercel Logo

Vercel

💵 $148k-$222k
📍Remote - United States

Summary

Join Vercel as a Senior Communicator and shape how we talk about our products by crafting compelling narratives and distributing them through developer-focused channels. You will build a Developer-Native Comms Playbook, create stories that resonate with builders, grow a network of influencers, and lead with channel intelligence. This role blends product storytelling with community insight and influencer engagement. It's fast-paced, iterative, and community-driven, requiring strategic thinking, strong writing skills, and a creative approach. The role offers a hybrid or fully remote option depending on location. Vercel is committed to fostering an inclusive community.

Requirements

  • 7+ years of experience in product communications, community engagement, editorial, or dev-focused marketing
  • Deep understanding of developer culture and fluency in modern dev platforms and social ecosystems
  • A track record of simplifying complex technical topics without dumbing them down
  • Experience working directly with product and engineering teams
  • Clear writing, sharp instincts, and the ability to move quickly and autonomously

Responsibilities

  • Build a Developer-Native Comms Playbook
  • Create and operationalize a scalable communications framework—from launch briefings and product updates to social-first campaigns and narrative arcs
  • Ensure product messages are built to flex across formats—from technical blog posts and patch notes to short-form video and social threads
  • Craft Stories that Developers Care About
  • Partner with Product, Engineering, and DevRel to translate roadmap milestones into stories that resonate with builders
  • Elevate feature releases with positioning that highlights real-world use, speed, performance, and community impact
  • Grow and Activate a Network of Influencers
  • Cultivate strong relationships with technical creators, streamers, and builders who shape developer opinion
  • Create programs that give trusted voices early access, clear context, and content-ready materials to share launches in their own words
  • Lead with Channel Intelligence
  • Know what formats land on X, YouTube, Discord, and newsletters—and build for them from the start
  • Own end-to-end planning and execution of comms strategies across developer-first and community-led channels
  • Bring the Community Closer to the Product
  • Use community feedback to inform communications priorities and narrative clarity
  • Spot emerging conversations, memes, and product moments—and help us participate with speed and credibility

Preferred Qualifications

Experience working with or as a technical creator, developer advocate, or community lead

Benefits

  • Competitive compensation package, including equity
  • Inclusive Healthcare Package
  • Learn and Grow - we provide mentorship and send you to events that help you build your network and skills
  • Flexible Time Off
  • We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed

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