Senior Marketing Operations Architect

Summary

Join Grafana Labs as a Sr. Marketing Operations Architect to design, maintain, and scale the company's marketing technology infrastructure. You will build a data-driven marketing ecosystem, ensuring data integrity and automating key processes. This role requires deep technical expertise, problem-solving skills, and a passion for leveraging AI in marketing. You will collaborate with various teams to optimize data workflows and drive strategic decision-making. The position offers a competitive salary and benefits package, including equity and a bonus.

Requirements

• 5-7+ years experience. Deep understanding of marketing operations best practices and experience building and scaling marketing automation infrastructure
• Experience building tables from disparate data sources for downstream use. reporting and analyzing data. Proficient in SQL, BigQuery (or similar data warehouse), general understanding of dbt or data modeling systems is a plus
• Strong understanding of data synchronization across systems like Salesforce, Customer.io, Workato, FiveTran, and analytics tools
• Advanced experience managing marketing-related Salesforce objects, handling integrations, reporting and leveraging Salesforce data in BigQuery
• Ability to troubleshoot complex data flows, solve ambiguous problems, and move quickly to implement solutions
• Strong teamwork skills with a proactive approach to aligning stakeholders across marketing, sales, and data teams
• A highly adaptable and proactive individual. Balances strategic thinking with efficient execution to drive results, and is a collaborative team member

Responsibilities

• Design, build, and maintain the automated infrastructure that powers our marketing operations, ensuring seamless data flow between systems, streamline marketing processes and improve efficiency
• Proactively monitor and troubleshoot data integrity issues across multiple systems (CRM, email tools, analytics platforms, automation platforms, data warehouses), identifying and resolving discrepancies to ensure data accuracy
• Build and maintain reporting tables, analyze marketing performance, and provide insights to drive strategic decision-making
• Work closely with marketing, sales, and engineering teams to maintain and optimize data workflows
• A proactive approach to identifying and addressing complex challenges, with the ability to develop creative solutions
• Demonstrated curiosity about AI and its potential applications in marketing operations. Experience with or a strong desire to learn about AI tools and techniques relevant to marketing automation

Preferred Qualifications

General understanding of dbt or data modeling systems

Benefits

• Equity
• Bonus (if applicable)