Senior Product Manager

Summary

Join Thinkific as a Senior Product Manager for Thinkific Plus and lead the product strategy, roadmap, and execution for our highest-tier customer segment. You will focus on enabling scale by building tools and workflows for mid-market and enterprise customers. This role involves defining the product vision, collaborating with cross-functional teams, prioritizing features based on customer feedback and data, and championing platform thinking. You will work closely with Sales and Customer Success teams to understand customer needs and ensure efficient operations. The ideal candidate has 5+ years of SaaS Product Management experience, expertise in operational workflows, and a strong track record of cross-functional leadership. This position offers a competitive compensation package and a variety of benefits.

Requirements

• Brings 5+ years of SaaS Product Management experience, ideally focused on platform features for scaling B2B or mid-market customers
• Has deep expertise in operational workflows —think user roles, permissions, team structures, and multi-entity environments
• Understands how customers integrate across tools like CRM, analytics, content platforms, and marketing systems, even if you’re not directly building the APIs
• Has a strong track record of cross-functional leadership, working across Product, Engineering, and GTM teams to drive alignment (without stepping on toes)
• Knows how to balance customer insights with product data, making smart tradeoffs and prioritizing what matters most
• Is a systems thinker who designs for scale, not just for today —someone who builds clean, modular frameworks instead of piling on features
• Thrives in agile environments, shipping iteratively while keeping a clear eye on long-term strategic outcomes
• Loves to learn and grow. They’ve found (and keep looking for) ways to level up their skills in this field, whether that’s through formal education, gaining professional experience, or maybe even building their own business

Responsibilities

• Lead the product strategy, roadmap, and execution for our highest-tier customer segment—growing B2B and advanced B2C creators who demand operational scale, platform extensibility, and streamlined team workflows
• Define and own the product vision and roadmap for Thinkific Plus, balancing two strategic imperatives: Scale enablement: Empowering smaller Plus customers to grow with confidence through simplicity and operational efficiency. Ecosystem Access: Enabling higher-end customers to integrate deeply and programmatically throughout broader platform capabilities
• Build Thinkific Plus specific capabilities that enable operational efficiency at scale —like role-based access controls, team management, bulk actions, enterprise-style configuration, advanced reporting, and governance tools
• Develop infrastructure to support global expansion and customization workflows, including localization toggles, segmentation, and offer flexibility (outside of core pricing logic)
• Collaborate with other Product Managers across Commerce, Pricing & Packaging, AI & Extensibility, and Core Learning to ensure Plus-specific needs are integrated—not duplicated—across the platform
• Work closely with Sales and Customer Success to deeply understand customer workflows, blockers, and success paths—especially during implementation and scaling phases
• Prioritize ruthlessly, using a mix of customer feedback, adoption data, and business impact to focus on what delivers the most value
• Define and track KPIs such as time to onboard, feature adoption, user admin efficiency, and expansion rates within the Plus segment
• Champion Platform Thinking by prioritizing modular, scalable product design that works across org types and integrates cleanly with the rest of Thinkific’s platform

Preferred Qualifications

• Experience building product tiers or packaging for enterprise or mid-market customers
• Background in learning platforms, the creator economy, or vertical SaaS products
• Familiarity with compliance frameworks like SOC2, GDPR, or ISO—and how they impact product decisions
• Understanding of partner enablement and how to design for broader platform ecosystems

Benefits

• A competitive compensation package including base salary, equity, team-wide bonuses, and an Employee Share Purchase Plan
• Flexible Paid Time Off to maintain mental and physical health. Our team is encouraged to take a minimum 4 weeks of vacation, plus Thinker Holidays (extended long weekends in the summer) and time off for the December holiday season
• Health Benefits and Wellness: Comprehensive benefits starting on Day 1 include health, vision, and dental coverage for you and your family, $3,000 for mental health care, a short-term health plan, and an additional health or personal spending account. Plus, family friendly benefits include generous parental leave top-ups for up to 32 weeks, as well as fertility coverage and personalized return to work options
• Flexible Work. Choose to work from home from anywhere in Canada, at our Vancouver HQ, a co-working space, or anywhere there’s wifi for a change of scenery
• Learning & Growth. An annual $1500 USD Learn and Grow fund for conferences, seminars, or courses, plus training, mentorship, coaching, and internal promotion opportunities
• A home office setup so you’re ready to succeed with a company-owned Macbook Pro and a budget to order a desk, chair, or any accessories to help you work comfortably and productively