Senior Product Manager

Summary

Join Yieldmo, an advertising platform leveraging AI and tech, as a Senior Product Manager to shape the future of advertising technology. Lead the vision, roadmap, and go-to-market strategy for data and optimization products. Shape innovative solutions blending first-party audience and contextual reach. Design and implement optimization systems focusing on user experience. Partner with engineering for efficient releases, conduct market analyses, and collaborate with sales and marketing teams. Champion beta programs and establish best practices for integrating contextual capabilities into client campaigns. This role requires a strong blend of strategic thinking and hands-on execution.

Requirements

• 5–7 years of Product Management experience in AdTech, MarTech, or closely related domains
• Proven ability to own complex product areas from vision to execution—and to adapt strategy based on feedback and results
• Experience with ML, AI, and real world applications
• A balance of strategic foresight and scrappy, hands-on execution—comfortable whiteboarding a long-term vision in the morning and QA’ing an MVP build in the afternoon
• Strong track record of working cross-functionally with engineering, data science, sales, and marketing teams
• Ability to translate technical possibilities into compelling value propositions for both publishers and advertisers
• Excellent written and verbal communication skills, with a knack for simplifying complexity
• Experience collaborating with VIP clients or enterprise partners to shape and refine product direction
• A collaborative spirit combined with the ability to lead decisively when needed

Responsibilities

• Lead the vision, roadmap, execution and go-to-market for Yieldmo’s packaging of data and optimization products
• Shape and scale innovative solutions that blend first-party audience and contextual reach extension
• Design and implement optimization systems for meeting KPIs, optimizing creative, and allocating budgets, with a heavy focus on how users will experience these solutions
• Partner with engineering to ship high-impact releases quickly while building the right foundations for scale and repeatability
• Conduct market, customer, and performance analyses to identify opportunities, gaps, and competitive advantages
• Collaborate closely with sales, marketing, and client teams to ensure new capabilities are adopted successfully and drive measurable results
• Champion beta programs, ensuring early adopters have a stellar experience and their feedback rapidly informs the product roadmap
• Establish best practices for integrating contextual capabilities, creative tech and optimization services into client campaigns

Preferred Qualifications

You could moonlight as an analyst and get data-driven answers to our burning questions, shape products from there

Benefits

• Remote Work: Our team is fully distributed, though we love an opportunity to get together at our annual offsites, holiday parties, and more
• 100% Company Paid Health Coverage: Choose the medical, dental, and vision plan that’s best for you and your family – all with options for 100% company paid coverage
• 401(k) Plan: Invest in yourself by participating in our 401(k) plan with a company match
• Equity: Share in Yieldmo’s success through our employee stock option program
• Flexible Time Off, Company Slowdowns, and Summer Fridays: Take time off to relax and rejuvenate on your own terms with flexible time off, multiple company slowdowns, and Summer Fridays
• Home Office Setup and Stipend: Setup your home office for success with our premium technology packages and an additional stipend for any extra needs
• Professional Development: Grow your hard and soft skills with our annual professional development stipend