Senior Product Manager - Subscriptions

Tide
Summary
Join Tide, a rapidly growing business management platform, as a Product Manager for Membership Plans. You will define the vision and strategy for Tide’s subscription platform, working with various teams to deliver a seamless subscription experience. Responsibilities include prioritizing the product backlog, improving processes, monitoring KPIs, and leading creative solutions to enhance member engagement and retention. This role requires several years of experience as a Product Manager, ideally with a focus on subscriptions or memberships. You should be a confident problem-solver, data-driven, and possess strong customer-centricity. Tide offers a comprehensive benefits package, including paid time off, extended parental leave, a personal L&D budget, additional health and dental insurance, and flexible working from home.
Requirements
- You have several years of experience as a Product Manager, ideally focusing on Subscriptions, Memberships, or Product-led growth features
- You are a confident problem solver, with strong logic and reasoning skills
- You’re comfortable working with legal and finance stakeholders to ensure our subscription models are compliant with regulatory requirements
- You’re data-driven, using insights to prioritise future enhancements
- You have a strong understanding of the business market and its unique subscription needs
- You think with a customer-centric mindset, always looking to deliver exceptional user experiences that drive engagement and retention
- You can bridge the gap between business stakeholders and technical teams, working effectively with technical product requirements
- You have a proven ability to develop global solutions that can be adapted to incorporate local market requirements and ensure their success
- You have experience working across multiple engineering teams, managing and understanding technical requirements
- You have some experience working in a start-up, scale-up, or a fast-paced, dynamic environment
Responsibilities
- Define the vision and strategy for the future of Tide’s Subscriptions platform, working alongside our Business teams and collaborating across all product areas to deliver a seamless and engaging subscription experience
- Continuously prioritising the product backlog and working closely with the Engineering team to enhance the full subscription lifecycle; from sign-up and upgrades to renewals and cancellations
- Improving ways of working and day-to-day processes to ensure multiple stakeholders are aligned on complex subscription management challenges, including pricing, bundling, and benefit delivery
- Monitoring, owning, and understanding KPIs related to subscriptions and member engagement, making data-driven decisions and recommendations to enhance retention and drive long-term value
- Leading creative solutions to make Tide’s subscription experience a true USP, collaborating with UX and Design to develop innovative features that go beyond standard SaaS models
Benefits
- 25 days paid annual leave
- 3 paid days off for volunteering or L&D activities
- Extended maternity and paternity leave covered by the company
- Personal L&D budget in the amount of 1000 BGN per year
- Additional health & dental insurance
- Mental wellbeing platform
- Fully covered Multisports card
- Food vouchers
- Snacks, light food, drinks in the office
- WFH equipment allowance
- Flexible working from home
- Sabbatical Leave
- Share options