Circle is hiring a
Senior Social Media Manager

Summary

The job is for a Senior Social Media Manager at financial technology company Circle. The role involves managing the company's social media strategy, developing content, and overseeing visual appearance on social channels. The candidate should have 8+ years of relevant experience and be a subject matter expert in organic social and content.

Requirements

• Experience: You have 8+ years of relevant experience in any combination of: social media, Web3 marketing, content, social media analytics, B2B consumer finance
• Expertise:. You’re a true subject matter expert in organic social and content. You have an understanding of consumer finance, Web3, and digital currency
• Communication: You’re a world-class communicator – including presentation and writing skills, with the ability to flex into copywriting when needed
• Management: You have experience recruiting and managing external resources to scale your work, including freelancers, contractors, and agencies
• Organization:. You’re a self-starter who thrives in unstructured environments and consistently drives radical clarity around narrative, goals, and timelines
• Willingness to Learn:. You’re a natural researcher with an appetite for learning about the future of digital currency and blockchain
• Tech Savvy:. You have experience/familiarity with Slack, Apple MacOS, GSuite, Hubspot, and analytics tools

Responsibilities

• Lead all owned social media and content plans, prioritizing X, LinkedIn, and YouTube while continuously evaluating Circle’s brand presence on nascent or audience-specific platforms (i.e. Reddit, Warpcast)
• Develop and author a consistent stream of fresh, creative content that drives awareness, engages our audience, and encourages action
• Guide and oversee how we appear visually on social channels, driving engagement through socially-native content while ensuring strong brand alignment
• Manage Circle’s social media roadmap, working cross-functionally for channel execution and editorial planning; serve as an advisor to other teams
• Identify, develop, and optimize the role social plays in new product launches, country launches, growth initiatives, and brand campaigns
• Support our emerging influencer marketing strategy to drive USDC awareness and brand engagement
• Contribute meaningfully to the overall social media strategy – meeting marketing objectives and utilizing social channels to drive relevance and engagement
• Measure, analyze, and report on the results of organic social initiatives. Research social trends and regularly test new concepts and content while utilizing business insights to inform your plans and continually optimize performance

Benefits

• Base Pay Range: $160,000 - $207,500
• Annual Bonus Target: 17.5%
• Also Included: Equity & Benefits (including medical, dental, vision and 401(k)). Circle has a discretionary vacation policy. We also provide 10 days of paid sick leave per year and 11 paid holidays per year in the U.S