Senior Strategic Account Manager

Summary

Join Life360's Devices Team as a Sales professional with retail expertise, driving revenue growth across major accounts like Amazon and national retailers. Lead account expansion, negotiate contracts, and execute go-to-market plans. Build strong relationships with key accounts and distributors, managing the full sales cycle from onboarding to post-launch review. Collaborate with cross-functional teams on marketing initiatives, ensuring customer-centricity throughout all touchpoints. Leverage data-driven decision-making to optimize performance and forecasting. This role requires 8+ years of experience managing national retail and distribution accounts and proven success in driving retail growth. Life360 offers competitive pay and benefits, including medical, dental, vision, life, and disability insurance, 401(k) matching, flexible PTO, and learning and development programs.

Requirements

• 8+ years managing national retail and distribution accounts end-to-end (e.g. Best Buy, Costco, Amazon, Ingram Micro, Synnex)
• Proven success delivering growth, launching products, and driving in store execution across U.S. retail
• Strong forecasting, pricing, and promotional planning experience
• Excellent communication and presentation skills
• Data fluency and experience using performance insights to drive strategy
• Ability to thrive in cross-functional teams and dynamic environments
• Willingness to travel up to 30%

Responsibilities

• Lead revenue growth across Amazon, U.S. distribution, enterprise, and national retail accounts
• Manage and expand account footprint through new account expansion, joint business plans, product launches, and sell-through strategy
• Meet and exceed both revenue and unit targets
• Negotiate contracts, promotions, and assortment expansion to drive long-term retail success
• Execute go-to-market and promotional plans across emerging and established sales channels
• Build and maintain senior relationships across key accounts and national distributors
• Own the full sales cycle—from retail onboarding to replenishment, activation, and post-launch review
• Partner with buyers and category managers to align on revenue goals and drive channel expansion
• Ensure flawless execution across pricing, inventory planning, and merchandising readiness
• Build and nurture new business opportunities that create both short and long-term, strategic relationships to ensure goal alignment and business growth
• Partner with distributors and retailers to develop new executive business relationships that drive channel expansion
• Engage professionally with retailer executive teams to align on growth objectives and strengthen collaboration
• Support omni-channel retail marketing initiatives across Distribution and top U.S. retailers
• Align cross-functional teams and agencies to deliver high-impact promotions and content optimization
• Track sell-through data and lead insights-driven enhancements to drive shopper engagement
• Support the execution and optimization of retail digital marketing and advertising strategies by coordinating with cross-functional teams and external partners to drive measurable omni-channel growth
• Coordinate all elements of the sales cycle to enhance customer engagement, supporting product activation and subscription renewal efforts in collaboration with the broader marketing and sales teams
• Serve as a liaison across departments to ensure customer-centric thinking is embedded throughout all touchpoints, contributing to stronger brand positioning, improved onboarding, and enhanced long-term retention efforts
• Optimize retail digital marketing and advertising strategies, ensuring measurable sales growth through omni-channel activations, media placements, and promotional campaigns
• Advocate for customers across every touchpoint to strengthen brand positioning, onboarding experiences, and long-term customer retention
• Work cross-functionally with product development, marketing, and operations to align execution of sales strategies
• Collaborate with leadership teams to ensure regional and global integration of business strategies
• Conduct regular business reviews and use data to optimize performance, forecasting, and inventory
• Monitor and report on sales performance metrics, including forecasting, trends, and inventory management
• Use data-driven decision-making, leveraging market research and analytics to optimize business operations
• Be a strong executive presenter, advocating for strategies using case studies, financial insights, and data-driven principles
• Stay updated on industry trends and market shifts, ensuring ongoing business optimization

Benefits

• Medical, dental, vision, life and disability insurance plans (100% paid for US employees)
• 401(k) plan with company matching program in the US and RRSP with DPSP plan for Canadian employees
• Employee Assistance Program (EAP) for mental wellness
• Flexible PTO and 12 company wide days off throughout the year
• Learning & Development programs
• Equipment, tools, and reimbursement support for a productive remote environment
• Free Life360 Platinum Membership for your preferred circle