Shopify Email Marketing Specialist

Summary

Join 20four7VA as a Shopify Email Marketing Specialist and craft high-converting email campaigns. Develop, write, and design engaging email campaigns, including welcome flows, promotional emails, and abandoned cart recovery flows. Optimize email content, track performance, and ensure brand consistency. Collaborate with the team, aligning email marketing with broader brand goals. This senior-level role requires proven Shopify email marketing experience, strong understanding of e-commerce funnels, and proficiency in email marketing platforms. The ideal candidate is results-driven, creative, and passionate about building brands and driving sales through compelling email marketing. Competitive rates, weekly payments, paid time off, and various other benefits are offered.

Requirements

• Proven experience with Shopify email marketing and automation
• Strong understanding of e-commerce funnels and customer journey optimization
• Proficiency in email marketing platforms (e.g., Klaviyo, Mailchimp, Omnisend, or similar)
• Excellent copywriting skills for persuasive and engaging email content
• Familiarity with Instagram, LinkedIn, and Shopify plugins
• Basic design skills using Canva or Photoshop
• Strong organizational and project management skills
• Ability to test, analyze, and optimize campaigns for better performance

Responsibilities

• Develop, write, and design engaging email campaigns, including: Welcome flows
• Promotional emails (e.g., bundle offers)
• Value-driven content emails
• Abandoned cart recovery flows
• Optimize email content to drive conversions and engagement
• Track, test, and analyze email performance to refine strategy and improve results
• Ensure brand consistency across all communications
• Stay up-to-date with social media trends and apply them to email marketing strategies
• Think like a marketer—proactively strategize beyond assigned tasks
• Align email campaigns with Instagram and LinkedIn community-building efforts
• Maintain a clear understanding of e-commerce sales funnels and conversion optimization
• Take initiative in planning, tracking, and managing email campaigns
• Collaborate with the team to align email marketing with broader brand goals
• Communicate effectively, ensuring clarity and progress on all projects

Preferred Qualifications

• Passion for faith-based personal development, Christian entrepreneurship, and goal-setting
• Experience with community building and audience engagement
• A proactive approach—someone who treats this as a brand they’re helping to grow, not just a gig

Benefits

• Competitive rates
• Weekly payments
• Annual rate increase (based on performance)
• Paid time off
• Paid holidays
• Free training and upskilling
• Constant support and guidance from managers and mentors
• Clear schedules and guidelines
• A vibrant community always ready to support you