Airalo is hiring a
Social Media and Influencer Marketing Specialist in Ireland, United Kingdom

Summary

Airalo is seeking a highly motivated and experienced Social Media and Influencer Marketing Specialist to join their European team. The role involves developing and executing influencer marketing campaigns for the UK & Ireland markets, managing budgets, and ensuring compliance with legal regulations and company policies.

Requirements

• At least 3+ years of experience in a similar role, even better if in the travel industry
• Knowledge of the UK and Ireland markets, fluency in English, impeccable verbal and written communication skills
• Extensive experience in brand management, content, social media, influencer and market insight with an in-depth understanding of the social and digital space
• Excellent knowledge of Instagram/Facebook, TikTok, Youtube, Twitter, Telegram, Linkedin, Snapchat (and other eventual emerging social media) and abreast of social media best practices, and regional, and global trends
• Owning a project that is not strictly part of your job description excites you and you take it as an opportunity to learn something new
• Superior internal & external communication & cross-functional stakeholder management skills
• Enjoying and excelling at handling multiple projects simultaneously in a matrix & complex environment
• Good time management with an eye for perfection & a strong operational background

Responsibilities

• Brainstorm, develop and execute end-to-end influencer marketing campaigns aligned with Airalo's goals and target audience
• Partner with relevant UK/Irish influencers, content creators and/or agencies to create authentic and engaging content that showcases Airalo's products
• Develop and execute an effective social media strategy tailored to the UK and Irish markets to increase brand awareness, engagement, and lead generation
• Monitor and actively engage with the Airalo community on social media platforms, respond to comments, questions, and feedback promptly, and build positive relationships with followers
• Monitor, analyze performance and prepare reports on the ROI and effectiveness of influencer marketing efforts, including KPIs and metrics
• Effectively manage the budget allocated for influencer marketing campaigns, ensuring efficient use of resources
• Ensure that influencer partnerships comply with legal regulations and company policies. Manage influencer contracts and negotiations
• Handle potential social media crises effectively, maintain a positive brand image, and address customer concerns professionally
• Stay informed about industry trends, emerging influencers, and new platforms to continuously adapt and enhance Airalo's influencer marketing strategies

Preferred Qualifications

• Prior experience in the tech, travel, or telecommunications industry
• A network of UK/Irish influencers or influencers agencies you already worked with

Benefits

• Health Insurance
• Work-from-anywhere stipend
• Annual wellness & learning credits
• Annual all-expenses-paid company retreat in a gorgeous destination & other benefits