Social Media Marketing Assistant

Summary

Join HighKey Enterprises, a digital PR and social media management agency, as a Social Media Marketing Assistant. You will play a key role in executing social media strategies for clients in the aesthetic industry. Responsibilities include content creation, community engagement, analytics, campaign support, and trend analysis. This is a full-time, remote position offering $15-20 per hour with growth potential into a Social Media Manager role. You will collaborate with a team, utilize various social media and project management tools, and contribute to high-impact branding projects. The ideal candidate is passionate about social media, creative, and detail-oriented.

Requirements

• A bachelor’s degree in Marketing, Communications, or a related field is preferred
• 1-2 years of experience in social media management, digital marketing, or related fields
• Strong understanding of social media platforms, particularly Instagram, TikTok, YouTube, and LinkedIn
• Excellent communication and organizational skills, with a sharp eye for detail
• Familiarity with social media analytics tools (e.g., Hootsuite, Buffer) and basic knowledge of graphic design software (e.g., Canva, Adobe Creative Suite)
• Ability to multitask, prioritize, and thrive in a fast-paced environment
• Passion for social media and a keen interest in the aesthetic and medical industries

Responsibilities

• Collaborate with the Social Media Manager to create compelling, viral, and appealing content for platforms like Instagram, TikTok, YouTube, and Facebook
• Assist in creating and managing content calendars to ensure consistency and strategic alignment across platforms
• Coordinate with video editors and graphic designers to produce high-quality videos that resonate with the target audience
• Develop and organize content scripts for film sessions, aligning with each client’s brand style and objectives
• Monitor, respond to, and engage with comments, messages, and mentions across social platforms to build a loyal community
• Foster positive interactions with followers, answering questions, addressing concerns, and representing the brand voice in all engagements
• Track key performance metrics, including reach, engagement, and conversion rates, and compile regular reports on social media performance
• Analyze data to assess what content performs best and recommend adjustments to optimize content strategy based on insights and emerging trends
• Assist in planning and executing social media campaigns, promotions, and contests from concept to completion
• Collaborate with cross-functional teams to ensure social media aligns with overall brand goals
• Keep up-to-date with social media trends, algorithm changes, and platform updates to help HighKey stay at the forefront of digital marketing
• Conduct competitive research to identify content trends and best practices within the aesthetic industry
• Utilize tools such as Basecamp, Notion, and Hootsuite for efficient project management, content scheduling, and documentation
• Help maintain an organized content library, manage social media calendars, and ensure seamless communication across teams

Benefits

• This is a full-time, paid position starting at $15-20 per hour
• As you grow with HighKey, you have significant potential to advance into a social media manager role, where you’ll lead projects and accounts within the social media team
• Remote