Blueland is hiring a
Sr. Director of Retail Sales

Summary

Join Blueland as the Sr. Director of Retail Sales to lead the company's growth in retail, prioritizing sustainable choices and making a positive impact on the planet. This role involves developing strategic sales plans, building relationships with key accounts, and leading a high-performing sales team.

Requirements

• The ideal candidate will have started their career in a large, well-respected company, but successfully transitioned to a high-growth, entrepreneurial opportunity
• Proven track record of scaling a sub $100M CPG business to profitable growth through retail channels
• Dynamic, collaborative, proactive, and resourceful leader who thrives in entrepreneurial environments and inspires high-performing teams

Responsibilities

• Develop and implement strategic sales plans to achieve sustainable revenue targets, expand market share and profitability
• Build and maintain strong relationships with key accounts, distributors, and retail partners to maximize sales opportunities and foster long-term partnerships
• Drive sell-through, velocity, and distribution in key accounts across club, mass, and grocery
• Manage all trade and retail marketing spend to drive ROI and allocate SG&A effectively to deliver against budgeted targets
• Influence marketing spending across the organization to help drive customer performance
• Partner with Marketing to ensure that commercial strategies consistently and appropriately model the brand and align with the vision—across all touchpoints and distribution channels
• Analyze historical sales data, market trends, consumer preferences, and competitive landscape to identify new opportunities for growth and innovation
• Lead and mentor a high-performing sales team, providing guidance, support, and coaching to drive results and exceed sales goals
• Foster a welcoming and inclusive work environment where all team members feel valued, respected, and supported

Benefits

• Health benefits
• Stock options
• Generous paid time off
• Paid holidays
• Paid civic engagement days
• Paid parental leave
• 401k (employee contribution)
• Professional development stipends
• Remote work reimbursements
• Various discounts to like-minded companies and more