Vice President, Product Management

Summary

Join Affirm, a company reinventing credit, as their dynamic VP of Product to lead the DTC business strategy and execution. Reporting to the SVP of Product, you will build world-class consumer experiences across digital channels, driving growth and brand strengthening. This high-impact role demands strategic thinking, operational excellence, and deep consumer behavior understanding. You will collaborate with cross-functional teams, define product roadmaps, and ensure the DTC experience aligns with the overall business strategy. Accountability to KPIs like conversion, LTV, CAC, engagement, and customer satisfaction is crucial. You will influence senior stakeholders by articulating product strategy and impact.

Requirements

• 15+ years of Product Management experience, with at least 5 years leading 25+ person product teams in a consumer-facing, growth-driven business, inclusive of GTM
• Experience scaling Card products, direct-to-consumer platforms, marketplaces, or e-commerce experiences, across mobile and web in a high-growth environment
• Deep user empathy, strong product intuition, and an obsession with product quality and user delight
• Track record of managing and mentoring large, geographically distributed product teams
• Ability to combine data, research, and market signals to drive prioritization and product innovation
• Exceptional communication and collaboration skills, especially with cross-functional and executive stakeholders
• Experience working closely with design-forward organizations that prioritize UX
• A systems thinker who can balance short-term wins with long-term platform scalability

Responsibilities

• Own and drive the end-to-end product strategy and execution for the Direct to Consumer products and business
• Champion the voice of the customer and embed a customer-first mindset across all stages of product development
• Lead cross-functional teams to define and deliver high-impact consumer experiences across mobile, web, and other DTC touchpoints
• Build and mentor a diverse, inclusive, high-performing team of product managers focused on outcomes and excellence
• Use quantitative and qualitative insights to deeply understand user behavior, needs, and opportunities for innovation and growth
• Collaborate closely with Engineering, Design, Marketing, and Data Science leaders to bring products to life that are intuitive, scalable, and brand-aligned
• Develop product capabilities that drive measurable impact on growth, retention, and revenue through the DTC channel
• Operate with a strong sense of accountability to KPIs such as conversion, LTV, CAC, engagement, and customer satisfaction
• Influence senior stakeholders, including the C-suite, by clearly articulating product strategy, tradeoffs, and impact
• Ensure the DTC product experience supports our overall business and brand strategy

Benefits

• Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
• Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
• Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge
• ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount