Vice President, Product Marketing

Summary

Join Graylog as the Vice President of Product Marketing and lead the product marketing function, elevating Graylog's positioning in the competitive cybersecurity market. You will define and lead the product marketing vision, owning the end-to-end strategy for go-to-market (GTM) planning, messaging, technical marketing & enablement, and content development. Lead and mentor a high-performing team to drive demand, educate the market, and fuel sales success. This role requires a hands-on strategic leader to build, fix, and scale in a high-impact environment. You will report to the Chief Marketing Officer based in the US. Graylog offers a remote-friendly work environment with various benefits.

Requirements

• You are a hands-on, strategic, data-driven product marketing leader with a deep understanding of the cybersecurity landscape
• You’ll thrive at the intersection of product, sales, and market strategy with the innate ability to translate complex technical capabilities into clear, compelling value propositions
• You’ll have led high-performing teams and launched successful go-to-market strategies that drive awareness, pipeline, and revenue
• You’re as comfortable at the executive level refining market positioning as you are in the field with sales, enabling them with the tools they need to win
• You understand how to influence buyer behaviour in a competitive and fast-evolving market
• Above all, you’re passionate about empowering teams, enabling growth, and helping customers understand how our solutions solve their most critical cybersecurity and log management challenges

Responsibilities

• Leading and aligning cross-functional go-to-market strategies in partnership with Product, Sales, and Marketing
• Drive positioning, messaging, competitive differentiation, and customer insights
• Manage a team of senior marketers with responsibilities across technical marketing and content marketing
• Collaborate and partner closely with the Vice President of Demand Generation to ensure cohesive execution across campaigns, content, and pipeline development
• Serve as the executive face of Product Marketing across leadership forums and strategy discussions
• Create foundational sales enablement programs and tools
• Translate market intelligence into strategy and deliver high-impact narratives to internal and external audiences
• Refine analyst relations strategy and executive briefings in partnership with the Vice President of Product
• Manage Graylog’s Clozd-based win/loss interview process and ensure actionable synthesis of findings
• Establish GTM & Enablement Infrastructure
• Design and implement a scalable go-to-market strategy for new product launches and updates within your first 120 days. Create the first full set of enablement assets for the top three products and introduce a recurring GTM interlock cadence with Product, Sales, and Customer Success
• Reestablish Strategic Credibility of Product Marketing
• Deliver quarterly “Market Intelligence Briefs” to the Executive team that synthesize win/loss analysis, competitive intelligence, and customer trends. Use insights to shape the roadmap and strategic messaging
• Represent PMM at the Executive Table
• Serve as the voice of the market and the customer in senior leadership forums, translating business goals into marketing outcomes and vice versa

Preferred Qualifications

• Extensive background in a product marketing-focused senior leadership role within the cybersecurity industry. B2B SaaS preferred
• Proven success in delivering product launches and GTM strategies with measurable revenue outcomes
• Expertise in positioning, storytelling, segmentation, messaging frameworks, and buyer personas
• Thorough analytical instincts (market sizing, ROI, usage insights)
• Exceptional cross-functional leadership and communication (both written and verbal)
• Experience with remote management and distributed team structures

Benefits

• Opportunity to work with a globally distributed and diverse team
• Grow and develop professionally and personally in a fast-growing environment
• Choice of latest equipment to help you succeed
• Monthly allowance to support your commute costs and support outfitting your work-from-home environment
• Equity. We have a stake in you, you should have a stake in us