Web Designer

Summary

Join us as a Digital Strategist to lead the redesign and content strategy of the Macnica Americas website, utilizing Adobe Experience Manager (AEM) as the CMS. This is a unique opportunity for a talented digital strategist to make a significant impact by enhancing our digital footprint and driving business growth.

Requirements

• 3-6 years of experience in digital strategy and webpage design
• Proven experience working with Adobe Experience Manager (AEM) for web development
• Strong understanding of SEO best practices with hands-on experience developing meta tags and keyword-focused content
• Ability to work independently in a fully remote environment and manage project timelines efficiently
• Strong communication skills and the ability to collaborate with marketing and content teams to align the website’s content strategy with business goals

Responsibilities

• Redesign and develop web pages in Adobe Experience Manager (AEM) to enhance site functionality and user experience
• Conduct periodic SEO audits and implement SEO best practices across the site
• Develop and integrate meta tags and content optimized for targeted keywords, with a strong emphasis on increasing organic search rankings and traffic
• Work with cross-functional teams to ensure brand and content consistency
• Provide recommendations for content and content structure, visual design, and user navigation

Preferred Qualifications

• Experience in digital strategy for B2B technology or industrial sectors
• Knowledge of Google Analytics and AEM analytics capabilities
• Proficient in Adobe Illustrator and Video editing