Nextiva is hiring a
Website Development Leader

Summary

Join our innovative team as a dynamic and experienced Website Director with expertise in WordPress to redefine the future of customer experiences. As the Website Owner/Web Development leader, you will take ownership of Nextiva's WordPress-based websites, ensuring their functionality, performance, and security.

Requirements

• 8+ years of relevant experience, with hands-on development experience focused on WordPress
• 5+ years of experience in website management, preferably in a B2B SaaS or technology company
• Expertise in setting up and managing content management systems (CMS) and website analytics tools. WordPress preferred
• In-depth knowledge of WordPress, themes, plugins, and customization
• Hands-on experience working with a team of front and backend developers. Familiarity with HTML, JavaScript, CSS, and XML is a plus
• Experience with testing methodologies and a commitment to quality assurance
• Strong understanding of SEO best practices and digital marketing concepts
• Experience with website design principles and user experience (UX) design
• Excellent project management skills with the ability to manage multiple initiatives concurrently
• Knowledge of website security and data privacy best practices
• Strong communication and collaboration skills

Responsibilities

• Take full ownership of Nextiva's WordPress-based websites, ensuring their functionality, performance, and security
• Oversee the design, development, and maintenance of WordPress sites, ensuring they align with Nextiva's brand, business objectives, and revenue goals
• Lead initiatives to improve our web experience on WordPress platforms, focusing on user-centric design principles, performance optimization, and revenue-generating features
• Select, brief, and manage a creative web agency to run a redesign project in conjunction with the Wordpress re-platforming of the websites
• Collaborate with external vendors, agencies, and service providers when necessary for website development, maintenance, or enhancement projects
• Oversee content creation, maintenance, and updates for the website, ensuring accuracy and relevance
• Collaborate with content creators, designers, digital program managers, and developers to produce high-quality web experiences
• Lead efforts to improve the website's UX, navigation, and overall design to enhance user engagement
• Ensure a consistent and visually appealing brand presence
• Develop and implement strategies to convert website visitors into leads through forms, CTAs, and landing pages
• Implement A/B testing and optimization to increase conversion rates
• Utilize web analytics tools to monitor website performance, track user behavior, and provide insights for continuous improvement
• Report on website KPIs to inform decision-making
• Ensure the website's security, data privacy, and compliance with relevant regulations (e.g., GDPR, CCPA)
• Monitor and mitigate potential security risks
• Ensure that the website is responsive and optimized for mobile devices to provide a seamless user experience across platforms
• Collaborating with the SEO team, Implement SEO best practices to improve organic search visibility and drive relevant traffic
• Conduct keyword research and optimize content for search engines
• Leading a team of developers, foster a collaborative and innovative work environment to maximize the potential of the web development team
• Instill a belief across the team that there is always room for improvement and actively seek out opportunities to enhance the overall quality, functionality, and revenue potential of our WordPress sites
• Develop and implement strategies to generate leads, pipeline and revenue through the website
• Collaborate closely with marketing and sales teams to align web strategies with revenue goals and enhance the overall customer acquisition and retention experience
• Infuse a passion for testing into the development process, emphasizing the importance of thorough testing to maintain the highest standards of quality in our WordPress sites
• Implement and promote testing best practices, including automated testing, to enhance the reliability and stability of our WordPress solutions
• Experiment and test tools, tactics and best practices to deliver personalized journeys on the website for verticals and segments

Benefits

• Medical (including supplemental plans for accident, hospitalization and critical illness), telemedicine, dental, vision, disability, life insurance
• Legal assistance, an Employee Assistance Plan, paid parental bonding leave
• PTO for hourly employees and Flexible Time Off (FTO) for salaried employees
• An employee long-term savings plan (401k) through Fidelity with Nextiva matching
• Comprehensive employee wellness programs and loads of learning and development opportunities which are coupled with career paths to last a lifetime