Affiliate Manager

Summary

Join Underdog, the fastest-growing sports gaming company, as their Affiliate Manager! You will be responsible for developing and managing a top-tier affiliate marketing program. This involves recruiting and managing affiliates to boost customer acquisition and key performance indicators (KPIs). The ideal candidate is highly motivated, results-oriented, and possesses proven affiliate marketing experience. You will report to the Senior Director of Media and will play a key role in Underdog's continued growth. The role offers a competitive salary, equity, and excellent benefits. This is a unique opportunity to make a significant impact in a rapidly expanding company.

Requirements

• 3-5 years of experience in affiliate marketing, preferably within real money gaming
• Proven track record of success managing Affiliate programs
• Strong understanding of attribution and marketing technologies
• Excellent communication, interpersonal, and negotiation skills
• Strong analytical and problem-solving skills
• Proficient in Microsoft Excel or Google Sheets
• Strong project management skills with high attention to detail
• Passionate about performance marketing and making a positive difference through your work

Responsibilities

• Identify and recruit potential Affiliates that will achieve acquisition and broader marketing/business goals
• Develop, implement and manage best practices across compensation structures, promotions, creative, performance management and resourcing
• Manage Affiliate onboarding, quality assurance and performance management processes including on-boarding, reporting, insights, optimizations, forecasting and budget stewardship
• Build and maintain strong relationships with Affiliates and tech partners
• Provide Affiliates with the necessary tools and resources to succeed, such as tracking, tech connectivity, creative/promotional assets and legal/compliance requirements
• Resolve external and internal Affiliate issues and inquiries promptly and professionally
• Track key affiliate marketing metrics, including website traffic, conversions, revenue, payback and cost per acquisition (CPA)
• Analyze affiliate performance data to identify and execute areas for improvement
• Generate regular reports on Affiliate program performance for internal stakeholders
• Stay abreast of the latest Affiliate news, competitive intelligence, technologies, best practices
• Research and explore new Affiliate opportunities and channels
• Attend conferences and meetings with Affiliates
• Collaborate with the creative, analytics, product and content teams to ensure seamless program execution and alignment with overall business goals
• Manage finance processes inclusive of billing/invoicing, forecasting

Preferred Qualifications

Bachelor's degree in Marketing, Business, or a related field

Benefits

• Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season)
• 16 weeks of fully paid parental leave
• A $500 home office allowance
• A connected virtual first culture with a highly engaged distributed workforce
• 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents