Project Growth is hiring a
Amazon And Google Ads Buyer

Summary

The job is for a remote Amazon and Google Ads Buyer to manage and optimize paid marketing campaigns across various platforms, collaborate with creative teams, and report on campaign performance in the fitness industry.

Requirements

• Minimum 3+ years. marketing experience
• Minimum 3+ years. of media buying and ads trafficking, with a track record of building high-converting funnels and driving quantifiable results
• Minimum 2+ years. experience managing Amazon Marketplace Ads
• Minimum 2+ years. experience working in e-commerce and D2C products
• Proven experience managing large six-figure annual media budgets
• Proficiency in Facebook Ads Manager and Google Adwords
• Strong skills in Google Suite products

Responsibilities

• Paid Media Campaign Implementation: Manage the end-to-end process of paid media campaigns on platforms such as Meta, Google, and Amazon
• Multi-Touch Attribution Analytics: Utilize multi-touch attribution models to optimize campaign performance and ensure accurate tracking of customer interactions across various touchpoints
• A/B Testing Execution: Execute A/B testing for landing pages, and ad copy to gather statistically significant data and improve campaign effectiveness
• Collaboration with Creative Team: Work closely with the creative team to leverage insights from campaign performance and enhance future concepts
• Performance Analysis and Reporting: Analyze campaign performance and compile detailed reports on key performance metrics to share with internal teams
• Ad Copywriting: Write concise and compelling ad messages for paid media campaigns
• Project Management: Manage marketing projects efficiently, maintaining priorities, deadlines, and deliverables
• Additional Marketing Projects: Assist with other marketing initiatives as needed

Preferred Qualifications

• Experience in Snapchat, TikTok, or Pinterest ads trafficking
• Experience in app install ads and Apple Search ads
• Proficiency in Google Analytics
• Previous experience in an agency setting
• Experience with subscription products