Analytics Consultant

Summary

Join Blue Acorn iCi as an Analytics Consultant, leveraging your expertise in Adobe Analytics, Adobe Target, and Google Analytics (GA4) to shape digital channel strategies for enterprise clients. You will act as a trusted advisor, providing data analysis, insights, and recommendations. This role demands a business-minded approach and strong data analysis skills to implement, configure, and enable digital analytics solutions. You will lead strategy consulting engagements, collaborate with cross-functional teams, and anticipate client needs. The position involves working with product teams to shape strategies and capabilities, and advocating for digital marketing education within the organization. Blue Acorn iCi offers a competitive benefits package.

Requirements

• Have a broad range of experience in the Adobe Suite (i.e. Adobe Analytics, Adobe Target) and Google Analytics (GA4)
• Be a business-minded and data-driven consultant

Responsibilities

• Realize digital channel strategy for our customers, uncover unique circumstances, provide guidance and prioritization of initiatives, and drive value as a trusted advisor to our current customer base and increase the customer experience
• Fuel our ability to provide data analysis, insight, and recommendations to our enterprise-level clients through implementation, configuration, and enablement of digital analytics and other Adobe solutions
• Enterprise client and partner leadership (above the project and program level) including Steering Committee representation
• Identify KPI’s, success factors and growing the business
• Discover, source and analyze customer digital channel visions (how it would connect back to their experience within “Analytics” systems
• Work with product teams to shape the strategy and capabilities for key digital consulting engagements, supporting the evolution of the product and delivery roadmap
• Lead and co-deliver strategy consulting engagements (i.e. digital transformation, customer journey, digital marketing, etc.)
• Establish cross-functional operation. Build support and alignment across a wide range of stakeholders, create a strong network of relationships among peers, partners, decision makers and stakeholders
• Anticipate problems and recommend innovative solutions. Attentive to client and project team needs
• Advocate digital marketing education for the organization, promoting new technologies, digital marketing tactics and continually merge with Adobe Experience Cloud solutions

Preferred Qualifications

• Have deep Adobe Experience Cloud experience with heavy emphasis on Adobe Analytics, Adobe Target, CDP and Audience Manager
• Have extensive experience with Google Analytics (GA4)
• Have broad MarTech stack experience (Augmented Analytics, Digital Experience Analytics, Audience Intelligence Platforms, etc.)
• Have knowledge of modern Analytics best practices and trends
• Have experience running workshops to elicit requirements
• Have data analysis experience
• Have business consulting experience with an emphasis in the digital channel
• Demonstrate ability to be a leader within a collaborative team environment
• Have pre-sales experience supporting sales strategy evaluating the customer digital channel objectives
• Be comfortable creating resonating/boardroom ready presentations for executive (including client) leadership
• Articulate and logically communicate with technical and non-technical audiences
• Navigate digital marketing concepts and conversations
• Be capable of building and maintaining strong relationships with a diverse set of leadership
• Have enterprise account experience

Benefits

• Medical, dental and vision insurance
• Life insurance
• Disability
• Paid time off
• 401(k)