Summary
Join Influential, the world's largest influencer marketing company, as an Associate Director, Account Management. You will be the primary point of contact for campaign execution, representing client needs and goals to ensure optimal performance and client satisfaction. This role involves developing and leading multi-faceted influencer marketing strategies, working as a strategic partner with Client Solution Leads, and driving synergy between internal teams and external partners. You will also be responsible for mentoring account managers, navigating challenges within the execution process, building new materials, preparing reports, and managing the monthly billing reconciliation process.
Requirements
- 7+ years of experience working at an agency, marketing-tech or media start-up
- Strong background experience developing multi-faceted marketing campaigns including creative, influencers, media, digital and/or social media
- Experience leveraging data and analytics to influence influencer strategies and campaign plans
- Exceptional communication, interpersonal, and leadership skills with the ability to thrive in a fast-paced, dynamic environment
- Experience creating internal and external presentations (keynote and google slides preferred)
- Strong decision-making, organizational, planning, and problem-solving skills with a proven ability to identify and prioritize critical issues
- Knowledgeable of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube)
- Bachelor’s degree or equivalent experience
Responsibilities
- Develop and lead multi-faceted influencer marketing strategies ranging in budget and complexity for clients across QSR, CPG, Finance, Telecoms and more
- Work as a strategic partner alongside Client Solution Leads to identify growth opportunities for clients and lead day-to-day execution
- Thought-leader with deep knowledge of social platforms such as TikTok, YouTube, Snap, Instagram etc
- Work in close partnership with, and drive synergy between, with internal teams and external partners/agencies regarding client needs and processes
- Represent the client in the agency by defining the right approach to achieve success/results — anticipate their needs
- Mentor account managers, helping build a culture of collaboration
- Navigating challenges within the execution process with ease; proving thoughtful solutions for roadblocks encountered on any given project
- Building new materials for the use of the account management department and beyond; improving processes for more seamless execution of campaigns
- Preparing reports and analyzing ad performance relative to campaign objectives; providing optimization recommendations
- Maintaining in-depth knowledge of ad products and relevant specs, guidelines, and business rules; manage asset delivery timelines
- Managing the monthly billing reconciliation process with finance
Preferred Qualifications
- Experience working with IAT agency structures
- Previous managerial experience is a plus
Benefits
- Remote company - work from home!
- Competitive compensation
- Flexible time off with inclusive holiday benefits
- Comprehensive medical, dental & vision insurance for employees
- 401(k) matching
- An awesome collaborative work culture, a diverse team, and more!
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