Brand Designer
Thyme Care
Job highlights
Summary
Join Thyme Care as a Brand Designer and play a crucial role in shaping and evolving our brand identity. You will design multi-channel campaign assets, create templates and tools, collaborate with cross-functional teams, contribute to motion and interactive design, and ensure brand consistency. This role requires a proven track record of creating compelling brand experiences, proficiency in design tools, and experience working with cross-functional teams. Success in this position depends on empathy-driven design, proactive communication, adaptability, attention to detail, design expertise, and a collaborative spirit. Thyme Care offers a competitive salary, equity, benefits, and other opportunities. The base salary for this role, if filled within New York City, is $75,000 - $90,000.
Requirements
- Have a proven track record of creating compelling, cross-channel brand experiences that drive engagement and elevate brand perception
- Have helped maintain brand systems, ensuring consistency while adapting core brand elements for multiple platforms and use cases
- Have experience working with cross-functional teams to bring brand identities to life through campaigns, templates, and other creative assets
- Be highly proficient in design tools like Adobe Creative Suite, Figma, and Canva, with a growing interest in motion graphics and emerging design technologies
- Be adept at managing multiple projects, balancing competing deadlines, and working within a project management system to track progress and ensure timely delivery
- Have a solid understanding of accessibility-focused design principles, ensuring your designs are inclusive and impactful for diverse audiences
- Thrive in dynamic, fast-paced environments, maintaining composure and focus as priorities shift
- Have excellent communication skills and know how to present your creative ideas clearly to cross-functional teams and stakeholders
Responsibilities
- Design multi-channel campaign assets: Conceptualize and create on-brand visuals for social media, email, web, print, and experiential initiatives that support marketing and business goals
- Create templates and tools: Develop templates and reusable components that empower internal teams to create on-brand content efficiently
- Collaborate with cross-functional teams: Partner with marketing, other internal teams, and external vendors to ensure alignment and consistency in all design outputs
- Contribute to motion and interactive design: Build simple animations, infographics, and interactive visuals that bring stories to life
- Ensure brand consistency: Serve as a brand steward, ensuring all visual work adheres to established brand guidelines while allowing room for creative evolution
- Lead quality assurance checks: Review and refine design deliverables to ensure they’re error-free, on-brand, and ready for production
Preferred Qualifications
- Empathy-Driven Design: Approach every project with the end user in mind, crafting experiences that are clear, accessible, and meaningful
- Proactive Communication: Keep stakeholders informed every step of the way, ensuring alignment on goals, priorities, and progress
- Adaptability: Thrive in a fast-changing environment, easily pivoting when priorities shift, and remaining focused on delivering great work
- Attention to Detail: Have a meticulous eye for design, catching inconsistencies in visuals, copy, and technical execution before they go live
- Design Expertise: Bring a deep understanding of design principles—color, typography, layout—and know how to make a brand look cohesive across web, print, and physical touchpoints
- Collaborative Spirit: Work seamlessly with marketers, product teams, and stakeholders, integrating feedback into your work with patience and precision
Benefits
- Equity
- Benefits
- Other opportunities at Thyme Care
- Choice between equity and cash
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