Campus Marketing Manager

Summary

Join Hillel International as a Campus Marketing & Development Manager for a four-month temporary contract role! This exciting opportunity involves supporting the fundraising and marketing efforts of various campus Hillels. You will plan and execute multichannel campaigns, leveraging digital marketing and direct mail strategies. Ideal candidates possess strong digital marketing and fundraising backgrounds, excellent writing and graphic design skills, and data-driven decision-making abilities. This fully remote (US-based) position offers a competitive salary and professional development opportunities. There's a potential for extension to a full-time role.

Requirements

• 3-6 years of work experience in marketing, digital advertising, and/or fundraising
• History of planning and executing successful digital and multichannel campaigns
• Excellent written communication skills
• Strong graphic design experience using Canva, Adobe Suite, or similar software to produce compelling designs for print and digital production
• Superior organizational, planning, and project management skills; must be detail-oriented
• Sophisticated understanding of audience segmentation and using data to inform decision-making
• Experience creating content for digital and social media
• Knowledge of email marketing platform(s) such as MailChimp, Constant Contact, Pardot, Salesforce Marketing Cloud or similar programs
• Familiarity using a database or CRM to build reports and/or segment audiences
• Passion for entrepreneurship and pioneering new projects
• Connection to Jewish life and/or Hillel

Responsibilities

• Support planning, implementation, and execution of multichannel grassroots fundraising and marketing campaigns for a portfolio of Hillels, including: Digital fundraising, including email, website, texting, and social media
• Direct mail fundraising program
• Giving Tuesday, Hillel Global Giving Week, and campus Giving Days where applicable
• Wealth screening
• Assist in the implementation of the annual grassroots fundraising and marketing campaign calendar, including stewardship touchpoints, appeal and renewal messaging, and email newsletters
• Optimize campaigns for cadence, messaging, and segmentation to maximize income
• Lead direct response fundraising when opportunities arise
• Incorporate A/B testing, personalization, and other digital marketing best practices
• Create digital and social media advertising campaigns on Facebook/Instagram and other platforms, optimizing copy, images, video, and audiences for conversion
• Use reporting tools to measure and monitor the progress of the overall campaigns to meet or exceed fundraising goals
• Successfully manage concurrent timelines and campaigns for all campus Hillels

Benefits

• Competitive salary: The salary range for this position is $60,000-$65,000 per year, prorated for the period of employment
• Professional development and continuing education stipend
• The ability to lead and grow new initiatives from the ground up​ with support from senior management
• Fully remote work is welcome within the U.S., in addition to hybrid options for DC and NYC-based applicants