Community Marketing Associate

Summary

Join Afriex, an international money transfer fintech startup, as a Rockstar Community Marketing Agent in Canada! This part-time, remote position (12-20 hours weekly) requires building relationships with African stores and restaurants to join a referral program, identifying diaspora community needs, and negotiating partnerships to expand reach. You will be responsible for the growth and support of onboarded businesses. The ideal candidate possesses strong communication skills, adaptability, and a customer-centric approach. This role involves community engagement, both online and offline, and requires travel (25-50%) and occasional weekend work.

Requirements

• At least 3 years of work experience, working in fast-paced environments. You don't need to necessarily come from a growth, marketing, or startup background
• Experience creating or working with physical and/or online communities
• Fluency in English
• Being a Native or fluency in another language will be helpful
• Work authorization: You must possess the right to work in whatever country or community you are in
• Willingness to travel (25-50%) and some work on weekends if needed. Being close to the market you work with means being where the communities are. For example, attend community events, meet with partners, or do on-the-ground user research
• Excellent verbal and written communication skills (great grammar and spelling skills with high attention to detail)
• Ability to adapt and pivot quickly, reacting to changes in a constantly evolving organization
• A people person. Someone who knows how to make others feel special. Going that extra mile for clients. It’s all about the little things
• Must be smart and resourceful. Someone who can overcome a challenge by thinking outside of the box
• Be open to embracing the entrepreneurial lifestyle
• Have experience working in a fast-paced environment

Responsibilities

• Onboard African stores and restaurants to join our referral program
• Identify the scope of the problems a diaspora community has when it comes to sending money, by embedding yourself in the community, building trust, and asking questions, both via online and offline channels
• Build relationships and negotiate with key partners and channels in the markets to get access to the community in the most efficient ways and make us “viral.” This could entail community events, to Facebook groups, radio or TV shows and more— you’ll have to get creative!
• Take full ownership of the growth and support of all the restaurants and Grocery stores onboarded to foster a productive relationship

Preferred Qualifications

• Are familiar with the diaspora communities we serve
• Have experience meeting ambitious KPIs (ours are to bring and retain new senders to the app)
• Have experience launching your own projects
• Are fluent in the language of one of our diaspora communities

Benefits

Remote work, flexible hours