Content Creator

Summary

Join ZURU's Content Engine team in the Philippines as a talented content creator, producing high-volume, high-quality short-form video content for TikTok, Instagram Reels, and YouTube Shorts. You will manage the entire content lifecycle, from ideation to filming and editing, and will be featured on camera. This fast-paced role demands creativity, trend awareness, and a passion for toys and entertainment. ZURU is a rapidly growing global toy company with a dynamic environment. The position requires creating 100+ assets monthly, driving engagement, building brand personality, and ensuring quick turnaround times. This is a full-time role.

Requirements

• Proven experience creating viral TikTok/Reels content (portfolio or active public profile)
• Skilled in mobile video editing apps and social content optimization
• Confident on-camera with strong communication and performance skills
• Strong grasp of trend formats, meme culture, and platform-native humour
• Ability to produce high volumes of content with speed, accuracy, and creativity
• To be shortlisted for this role, we need to see you send us your platform to show your content

Responsibilities

• Scale Content Production: Deliver 100+ assets monthly across key toy brands to fuel ZURU’s paid and organic growth across platforms
• Drive Engagement: Harness TikTok and Reels-native trends to increase video views, shares, saves, and follows
• Build Brand Personality: Feature on-camera and/or direct playful, relatable content that amplifies the brand’s voice and emotional appeal
• Speed to Market: Help ZURU move fast, test fast, and scale what works — shortening production cycles and enabling real-time content adaptation
• Content Production: Ideate and produce native TikTok, Reels, and Shorts content in line with creative briefs and hooks
• Film and edit short-form videos using mobile-first tools (CapCut, InShot, VN, etc.)
• Act as on-screen talent; animate toys, unbox, voice-over, or act out humorous, trend-led skits
• Incorporate trending audios, formats, and transitions daily
• Follow and execute clear visual and tonal guidelines for each brand (e.g., Mini Brands, Snackles, Smashers, Pets Alive)
• Support A/B testing by producing rapid variations on hooks, thumbnails, captions, and cuts
• Quality & Compliance: Ensure all videos meet ZURU’s quality, legal, and brand safety standards
• Review and revise based on performance feedback and testing results
• Stay up to date on platform changes and audience behaviour to continually evolve execution

Preferred Qualifications

Added advantage if you can create a Reel/Tiktok video to show us why you should be selected