Social Content Creator

Summary

Join Keywords Studios as a Social Content Creator and shape the future of interactive entertainment! You will create engaging short-form videos for TikTok, YouTube Shorts, and Instagram Reels, managing the TikTok channel and staying ahead of trends. Collaborate with various teams to ensure content aligns with brand voice and campaign goals. Analyze performance data to optimize content strategy and leverage in-game assets to create shareable content. The ideal candidate possesses strong communication, analytical, and leadership skills, along with experience in short-form video content creation for the gaming industry. A portfolio showcasing high-performing content is a plus.

Requirements

• Native level of English
• 2+ years of experience producing short-form social content for gaming industry
• Strong familiarity with TikTok, Instagram Reels, and YouTube Shorts — including platform nuances, algorithms, and trends
• Proficiency in editing tools like Adobe Premiere Pro, After Effects, Photoshop, Figma, CapCut, or similar
• Experience with video capture tools (e.g., OBS Studio) and understanding of technical aspects such as resolution, framerate, and audio levels
• Strong storytelling skills with a knack for comedic timing and visual flair
• Knowledge of gaming culture and the ability to translate in-game moments into engaging content
• Ability to work independently and collaboratively in a fast-paced, iterative environment

Responsibilities

• Concept, capture, and edit high-performing short-form videos for TikTok, YouTube Shorts, and Instagram Reels
• Lead TikTok channel management
• Stay ahead of emerging trends
• Collaborate with marketing, community, and creative teams to make sure every post resonates with fans and aligns with campaign goals
• Offer a distinctive creative point of view
• Translate ideas into testable concepts quickly
• Secure visual and cultural alignment across all content
• Work closely with marketing, social, community, and creative teams to ensure TikTok content aligns with brand voice and campaign objectives
• Support in drafting captions, preparing assets, scheduling posts, and light posting for Instagram and YouTube
• Stay immersed in platform trends, memes, and internet culture to ensure content feels native and shareable
• Translate creative strategies into actionable, high-impact video content
• Track and analyze performance data to inform content optimization and strategy
• Identify high-performing formats, topics, and creative approaches
• Use audience feedback to iterate on and refine future content
• Manage TikTok channel operations, including content planning, posting cadence, audience engagement, reporting, and trend adoption
• Act as the go-to expert for TikTok, bringing deep platform knowledge and a creative perspective to brainstorms
• Rapidly prototype and test new short-form content concepts, iterating based on performance and feedback
• Maintain a strong and consistent visual identity for short-form content across multiple franchises
• Leverage in-game assets, trailers, developer footage, and original animation to create humorous, surprising, and shareable content
• Align creative content with broader business and campaign objectives to drive engagement and fandom growth
• Ensure all video assets meet technical and platform-specific quality standards

Preferred Qualifications

• Experience with animation, motion graphics, or 3D tools (e.g., Blender, Maya)
• A portfolio or social handle showcasing viral or high-performing short-form content