Content Lead

Summary

The job is for a Content Manager at MachineFi Lab, a company specializing in Decentralized Physical Infrastructure Networks (DePIN). The role involves managing content across various platforms, developing content strategies, leading the content team, and creating original content. The candidate should have relevant experience and strong communication skills.

Requirements

• Bachelor's degree in communications, journalism, English or related field
• 4+ years agency/web3 experience or experience in a similar role
• Proven Managerial Skills and experience
• Adept at keyword placement and SEO best practices
• Exceptional written and verbal communication skills
• Excellent Editing Skills
• Highly computer literate… some knowledge of web design, including HTML and CSS
• A real creative edge
• Proficiency with popular content management systems
• Experience with social media management
• Creativity and the ability to develop original content
• Ability to develop content that provokes engagement
• Strong leadership qualities
• Ability to be a team player

Responsibilities

• Manage content across all platforms including: website, community, email and social media
• Work with the content writing, graphic design, web development, and social media teams to plan, create, and distribute the best content
• Develop a comprehensive content strategy across multiple platforms
• Write the most powerful brand content
• Manage the content team consisting of writers, graphic designers, videographers, etc
• Develop, formulate and update cross-platform content strategies
• Run ongoing team brainstorms to continually develop new ideas
• Brainstorm new content ideas alongside the larger creative and marketing teams
• Significantly increase our following on social media
• Provide editorial, creative and technical support to team members
• Track web analytics to ascertain content engagement levels
• Provide proofreading and editing submissions according to brand guidelines