SmartRecruiters is hiring a
Content Marketing Consultant

Summary

Join SmartRecruiters' content marketing team and contribute to the creation of high-quality content for clients across various industries. As a copywriter, you will work directly with clients to distribute content across relevant platforms, including their careers site and social media platforms.

Requirements

• Excellent written English including immaculate spelling and grammar
• Outstanding proof-reading skills
• You will need to be a competent and compelling writer, able to take on topics about a variety of topics and draw attention throughout the piece
• Ability to take on different writing styles
• Good organisational skills
• Strong communication skills – both written and verbal
• Happy to work as part of a team
• Self-motivated and able to organise own time
• A proven track record in a copywriting, blogging, articles, PR or other writing roles, if possible, in a digital setting
• A basic understanding of how SEO and content marketing work together
• Experience of working with a website CMS is an advantage
• Some HTML experience would be an advantage
• Remaining calm under the pressure of tight deadlines
• 2:1 minimum in relevant degree, ideally English language focused although marketing and other relevant degrees will also be considered
• An A in English Language A-Level would be a distinct advantage

Responsibilities

• Communicate daily with the SEO and PPC teams to ensure the content aligns with the client’s overall strategies
• Ability to take a brief from your clients and create content plans based on the client’s need and your own keyword research
• Advise clients to consider alternative content types, such as infographics and videos, and creating these
• Deliver content that meets the client’s expectations whilst also matching the reader’s intent to maximise visibility
• Manage client feedback and revisions and, thereby, deliver content on time
• Work with clients to ensure all copy meets their organisation’s tone of voice
• Maintain an awareness of the latest developments in digital marketing and how this impacts our clients
• Work alongside the SEO team to create quarterly content plans for our digital marketing clients
• Deliver a minimum of 25 pieces of content per month, across a range of subjects, sectors and locations. This will typically include short-form blogs, long-form blog, infographics and videos
• Support the SEO team with refreshing existing content to ensure it remains relevant and targets the right keywords and phrases
• Contribute ideas to our weekly team calls, including new digital marketing trends and new ways that we can work as a team or with our clients
• Work alongside the SEO and PPC teams to create strategy and performance reviews to present to clients in quarterly business reviews