AiDash is hiring a
Content Marketing Manager in United States

Summary

The job is for a Content Marketing Manager in AiDash, a company that provides satellite-first SaaS solutions to critical infrastructure industries. The role involves developing a content strategy, creating various types of content, optimizing SEO, distributing content, lead generation, analytics, managing a content calendar, and establishing thought leadership.

Requirements

• 5-10 years of progressive sales or marketing responsibility
• Bachelor’s degree in Marketing, Journalism, Communications, Business, or related field preferred

Responsibilities

• Develop a comprehensive content strategy aligned with business goals, target audience, and brand positioning
• Oversee the creation of various content types, including blog posts, whitepapers, case studies, ebooks, infographics, and videos
• Ensure content is high-quality, relevant, and aligned with brand voice and messaging
• Implement SEO best practices to enhance the discoverability and search engine ranking of SaaS content
• Develop a distribution plan to ensure content reaches the target audience through various channels
• Create content that serves as lead magnets, attracting and nurturing leads throughout the buyer's journey
• Collaborate with demand generation teams to align content with lead generation goals
• Use analytics tools to measure the performance of content marketing efforts
• Analyze key metrics such as engagement, conversions, and ROI to optimize content strategies
• Develop and manage a content calendar to ensure a consistent flow of content
• Establish the brand and key individuals as thought leaders in the industry through insightful and valuable content

Benefits

• An opportunity to work at the cutting edge of technology and apply it to make a positive impact on society
• Competitive compensation with equity
• Comprehensive benefits
• Remote-first work with a flexible schedule
• Work hard play hard culture that values inclusion and the fostering of the best ideas from diverse points of view