Content Marketing Specialist

closed
Rootly Logo

Rootly

πŸ“Remote - United States

Summary

Join Rootly, a mission-driven company transforming the incident management industry, as a Content Marketing Manager and shape the narrative around our products while driving engagement with our target audience.

Requirements

  • Proven expertise in content marketing with a focus on B2B SaaS
  • Extensive proficiency in SEO strategies
  • Track record of developing and implementing content strategies for technical products, with a background in Devops/SRE being highly advantageous
  • Startup experience highly preferred
  • Advanced skills in social media management
  • Highly adept writer/editor, knowledge of Chicago Manual of Style would be an asset

Responsibilities

  • Develop and execute a comprehensive content strategy that aligns with our overall marketing and business objectives
  • Create a high volume of compelling, high-quality content, including blog posts, whitepapers, case studies, and more, to establish thought leadership in the industry
  • Utilize your deep knowledge of SEO best practices to optimize content for search engines and drive organic traffic
  • Stay informed about SEO trends, algorithm updates, and industry changes to continuously enhance our content strategy
  • Collaborate closely with the product and development teams to understand the technical aspects of our products and effectively communicate them to our audience
  • Tailor content to resonate with technical audiences, particularly in the Devops/SRE space
  • Leverage social media channels to amplify our content, engage with our audience, and build a strong online community
  • Develop and implement social media campaigns that align with our brand and marketing goals
  • Contribute to the planning and execution of events to enhance our brand presence and connect with our target audience

Benefits

  • Comprehensive medical, dental and vision
  • 3 weeks vacation + unlimited sick/mental health days + company-wide shutdown EOY
  • M2 MacBook Pro of choice
  • $1,000 for health and wellness
  • $1,000 for home office
  • $1,000 for visiting a teammate located in a different geography
  • WeWork membership
  • Weekly happy hour on Friday
  • Learning and advancement budget at your discretion
  • Annual retreat - at least once a year we gather together in person
This job is filled or no longer available

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