Content Marketing Specialist

Summary

Join Think Academy US as a Content Media Marketing Specialist (Red + WeChat) and play a pivotal role in our Early Childhood Department, focusing on generating engaging content for RED and WeChat. This position involves direct engagement with parents to understand their needs and preferences.

Requirements

• Communication Skills: Exceptional communication abilities with a proven track record of effectively engaging with diverse audiences
• Personality: Outgoing and proactive, with a natural flair for initiating and maintaining meaningful conversations
• Research Skills: Strong research capabilities with a knack for identifying relevant, factual, and engaging information
• Team Player: A collaborative spirit with a passion for helping others, enhancing team efforts
• Experience: Prior experience in content marketing, especially managing RED and WeChat accounts, is highly preferred. Familiarity with the education industry and student needs is a plus

Responsibilities

• Community Engagement: Regularly communicate with parents through social media platforms to identify their needs, preferences, and feedback
• Trend Analysis: Stay updated on the latest trends in early childhood education and social media to ensure our content is current and engaging
• Research and Development: Conduct detailed research to gather key professional information that supports our content creation strategy
• Content Creation: Develop and implement a content calendar for RED and WeChat platforms, ensuring a steady stream of high-quality posts that align with our brand voice and audience interests
• Performance Analysis: Monitor the performance of social media content and use insights to refine and adjust strategies for increased engagement and reach

Benefits

Flexible remote work-- work from anywhere!