Content Product Manager, Assessment & Analytics

Summary

Join our Product Strategy team as a Content Product Manager and lead content strategy for our Assessment and Analytics portfolio, focusing on the product Formative. Develop and maintain a prioritized roadmap for content investments, collaborating with cross-functional teams to align product and content development with district needs and best practices. Generate original assessment and analytics content ideas, driving them from concept to execution, including leading the development of a cross-disciplinary item bank. Partner with teams to ensure strategies are integrated, research-backed, and support classroom and district assessment needs. This role offers strategic thinking, data literacy, and cross-functional leadership opportunities. The ideal candidate will have 3+ years of experience in curriculum, content strategy, or product management in education.

Requirements

• 3+ years of experience in curriculum, content strategy, or product management at an educational publishing or technology company (or equivalent experience)
• Strategic thinking and the ability to prioritize competing ideas
• Subject matter expertise in K-12 assessment and analytics, including familiarity with balanced assessment systems
• Strong written and verbal communication skills
• Comfort interpreting and acting on qualitative and quantitative data
• Demonstrated success leading complex, cross-functional initiatives
• Bachelor’s in Education or a related field (advanced degree a plus)

Responsibilities

• Define and drive our company’s assessment and analytics content roadmap, with a focus on Formative
• Set a vision for a prioritized roadmap that reflects the varied ways educators use the platform—from quick formative checks to district-level common assessments
• Align roadmap decisions with customer needs, platform capabilities, and broader business goals, including support for a wide range of assessment use cases, from formative checks embedded in daily instruction to higher-stakes, district-wide common assessments
• Shape how content and analytics work together to support instructional decision-making at the classroom and district level
• Monitor and interpret key data to inform strategy
• Track market trends, emerging research in learning science, and customer usage patterns
• Use both qualitative and quantitative data to identify needs and opportunities within the Formative ecosystem
• Ensure effective collaboration across teams to execute strategy
• Partner with other members of the Research & Development division (including other content and platform product managers, learning designers, researchers, and designers) to ensure your roadmap is well understood and executed on time
• Advise on assessment- and analytics-related projects and initiatives led by other content and platform product managers
• Collaborate with Marketing to communicate upcoming releases and their value to educators and to customer-facing staff
• Act as a subject-matter expert and responsive collaborator on assessment- and analytics-related initiatives

Preferred Qualifications

• Experience working with Pendo, Atlassian tools (Jira, Confluence), Tableau, and Heap
• Familiarity with content authoring tools or interoperability standards such as QTI
• Experience collaborating with data scientists to design AI-driven content or product features
• Ability to work across subject areas and adapt assessment strategies to the needs of different disciplines

Benefits

• Comprehensive medical benefits with employer contribution to premiums and to HSA accounts
• Additional benefits such as pet insurance, free access to the Calm app, and more to help you stay healthy: mind, body, and soul
• We are a fully remote company
• We provide a monthly tech stipend to support your WFH needs!
• Inclusive benefits to support you and your family, including parental leave, fertility support, adoption, and more!
• Invest in your future with our 401(k) plan, which includes a employer match to help you build long-term financial security
• Flexible PTO plus 10 company holidays plus winter break (Dec 24th - Jan 1st), and Sabbatical Leave offered at tenure
• Newsela offers an annual learning and development allowance to employees to attend external training sessions, classes, workshops, conferences, and educational materials to foster professional growth within their current role and career aspirations at Newsela