Content Specialist

Summary

Join Terakeet as a Digital Content Strategist and create organic SEO-focused content strategies for various brands and individuals across multiple industries. You will produce or procure content for online platforms like blogs, websites, and social media to support customer deliverables. Responsibilities include creating topical recommendations, article outlines, optimizing customer content, and analyzing content for consistency and user experience. You will also revise, edit, and proofread content while staying updated on digital marketing best practices. This role reports to the Digital Content Manager and indirectly to Project Managers. The position is remote-first, with hiring focused within 60 miles of several major US cities.

Requirements

• Three or more years of professional work experience in a related role
• Bachelor’s degree in Marketing, Journalism, Communications, Public Relations or related field
• Excellent grammar, writing, copy-editing and communication skills, including the ability to adapt writing style to appeal to different audiences and adhere to established brand voices
• Previous experience in writing for the web
• Natural curiosity, strong research skills and enthusiasm for learning about new topics
• Familiarity with SEO and analytics reporting tools, to aid in content strategy and creation
• Basic HTML coding ability and understanding of WordPress and other content management system (CMS) platforms
• A deep understanding of how content can drive cross-channel business value
• Strong critical thinking skills

Responsibilities

• Creates organic SEO–focused content strategies for brands and/or individuals in a variety of industries
• Produces or procures content for various online outlets such as blogs, websites, and social media as needed to support customer deliverables
• Creates topical recommendations, article outlines, and/or optimizes customer content to capitalize on content opportunities identified by performing keyword research, competitor analysis, content mapping, and other types of content analysis
• Analyzes content for consistency, accuracy, adherence to style and brand standards, and user experience implications
• Revises, edits, and proofreads creative content as needed
• Stays current on digital marketing best practices and techniques for creating effective and engaging web content

Benefits

• The salary range for this role is $55,000 to $84,000
• This salary range is based off of the market pay for all of the United States; Terakeet applies a multiplier to this range based upon the specific geographic location of a job candidate
• We are a remote-first organization