Copywriter

Summary

Join Ro’s growing in-house marketing team as a Copywriter, crafting clear and compelling content that simplifies complex health topics. With 3-4 years of experience, you will create data-informed copy empowering users to make proactive health decisions. Collaborate with various teams to produce engaging content across multiple platforms. This hands-on role demands strong writing, strategic thinking, and a passion for health accessibility. You will work closely with legal and medical teams to ensure compliance and accuracy. Ro offers a collaborative and supportive team environment.

Requirements

• 3-4 years of copywriting experience (DTC or health-related preferred)
• A portfolio that shows strong, versatile writing across multiple formats
• Passion for creating smart, human, high-impact content
• Familiarity with digital platforms—especially TikTok, Instagram, and email
• Strong editing and proofreading skills; grammar matters to you
• Multi-tasking + the ability to adapt to shifting priorities and move fast without sacrificing quality
• Comfortable working cross-functionally and collaboratively
• Curiosity, initiative, and a point of view

Responsibilities

• Write clear, engaging copy across social, web, email, product, and more
• Concept and develop ideas alongside the whole team. At Ro, we’re all collaborative creators
• Bring a can-do attitude where no task feels too small to get done correctly
• Implement Ro’s distinctive brand voice, balancing the evocative with the empathetic
• Use insights to inform conversion-focused copy and optimize performance
• Collaborate with cross-functional teams on launches, campaigns, and initiatives
• Keep your finger on the pulse of digital culture and contemporary creative—and help Ro stay ahead of the curve
• Partner with Legal and Medical to ensure content is compliant, accurate, and trustworthy
• Be curious and passionate about Ro’s mission to help folks meet their health goals

Preferred Qualifications

• Experience with performance marketing or brand + growth hybrid teams
• A love for testing and iterating—headline A/B testing? You’re in
• A sharp eye for trends and creative inspiration beyond your usual feed

Benefits

• Full medical, dental, and vision insurance + OneMedical membership
• Healthcare and Dependent Care FSA
• 401(k) with company match
• Flexible PTO
• Wellbeing + Learning & Growth reimbursements
• Paid parental leave + Fertility benefits
• Pet insurance
• Student loan refinancing
• Virtual resources for mindfulness, counseling, and fitness