Creator Specialist

Summary

Join Power Digital, a tech-enabled growth firm, as a Creator Specialist and play a pivotal role in managing user-generated content (UGC) campaigns. You will be responsible for overseeing all aspects of creator campaigns, from briefing and communication to deadline management and content delivery. This role involves building and maintaining creative briefs, sourcing and onboarding creators, and ensuring high-quality content creation. You will also contribute to the growth of the internal creator database and identify opportunities to improve creator workflows. Power Digital offers a fully flexible work environment, competitive compensation, and a comprehensive benefits package, including robust health insurance, 401(k) with employer matching, unlimited time off, and opportunities for professional development.

Requirements

• Experience managing creator or influencer campaigns from start to finish
• Proven ability to build, edit, and manage creative briefs
• Familiarity with UGC and its role in marketing
• Able to juggle multiple projects and deadlines at once
• Confident working cross-functionally with creators, clients, and internal teams
• Able to innovate processes to improve how we deliver and scale UGC
• 95%+ of creator deliverables submitted on time per campaign
• Internal creator database growth and or adoption/usage by 10% month-over-month
• 85%+ creator retention rate quarter-over-quarter
• Reliable and clear communication with creators and internal teams
• Ability to manage multiple deadlines without dropping the ball
• Understanding of what makes compelling, on-brand UGC

Responsibilities

• Lead communication with creators throughout UGC campaigns, keeping them informed, engaged, and on track from onboarding to content delivery
• Own the campaign workflow by building and maintaining creative briefs in partnership with social strategists and clients, ensuring the vision is clear and actionable
• Oversee all deliverables for UGC services, ensuring deadlines are met and content aligns with client expectations
• Own recruitment and management of our internal creator database by sourcing, conducting outreach, onboarding, and maintaining relationships with a diverse roster of talent
• Cast creators that are an ideal fit for various campaigns by thoughtfully matching talent to brand needs and campaign goals
• Ensure internal creators have the guidance and resources they need to create high-quality content
• Proactively identify opportunities to improve how we work with creators, including refining processes and experimenting with new content formats, campaign structures, or processes
• Enhance and optimize business operations through the deployment of AI technologies
• Utilize and leverage Power Digital’s nova ecosystem to benefit your department’s objectives

Benefits

• Base salary + commission opportunities
• Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
• 401(k) plan - 4% employer contribution matching
• Unlimited Time Off available on day one
• Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
• Fully flex work environment: full-remote, in-office, or hybrid
• A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
• Employee Assistance Program (EAP)
• 12 observed United States national holidays + 2 mental health recharge days per year
• Unlimited opportunities for growth & leadership within a rapidly growing firm
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
• Quarterly awards including prize money and recognition for outstanding performance
• Opportunities to be involved in company DEI initiatives